Creative Strategist

Creative Shop is a team of entrepreneurs. We believe that creativity is what drives innovation in every aspect of the modern world, disrupts industries, improves the status quo, and helps bring the world closer together. Inside Creative Shop, the Small Medium Business Group democratizes the power of creativity by making it feel easy for anyone to build creative that works. We are looking for someone to join our team who thrives working in a rapidly changing creative industry, and has a drive for creative experimentation. You belong in our team if you want to take your ideas to thousands - and even millions - of advertisers. If you want to shape how those advertisers use our platforms to build their brands and thrive. If you want to work with our product teams to inject your firsthand knowledge of advertiser needs in order to serve them better from the start.

Creative Strategist Responsibilities:

• Continually inspire our clients and industries with the right approach that translates into business outcomes
• Work with a wide-range of cross-functional teams to refine and scale your approaches for maximum impact across Meta's Platforms
• Continually work to invent new ways to harness creativity for business growth whilst driving value for people and communities
• Work hands-on to bring ideas to life. This is a position for builders/creators who demonstrate the imagination to scale your team's ideas across the globe
• Collaborate with cross-functional teams internally and externally to drive efficiency on the process and the impact it has on our clients' businesses
• Continually explore Meta products - be a maker yourself and know the tools well from a consumer standpoint to build the best brand experiences for broad audiences
• Be adept at handling a high-growth environment. This team is inventing every day and it takes tenacity, bravery and the experience to view the big opportunities to thrive here
• Operationalize creative data, metrics and insights approach that identifies the right creative challenges and blockers, tracks progress, and delivers long term sustainable progress

Minimum Qualifications:

• 5+ years of experience in creative for performance, gained from working at startups, creative agencies, in-house creative teams, tech companies or as a non-traditional content creator
• Conceptual thinking and problem solving - experience in visualizing ideas and influencing stakeholders to execute strategies to their full potential across platforms
• Data fluency - you are happy to get your hands dirty with data and measurement while also being willing to learn new tools and distill data into unique insights
• Knowledge of AI solutions and tools for marketing and advertising
• Latest work samples required

Preferred Qualifications:

• Demonstrated experience as a tinkerer, willing to try your hand at prototyping to test ideas
• Demonstrated experience in how AI can enhance the creative process and unlock new levels of creativity
• A unique perspective on storytelling and how it manifests in the digital landscape

About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

$96,000/year to $156,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

Client-provided location(s): New York, NY

Job ID: a1KDp00000E2ezDMAR_1001

Employment Type: OTHER

Posted: 2025-10-08T20:06:12