Marketing Growth Specialist (Hybrid)

Team: Marketing – Simplic 

About the Role

We are looking for a Senior Growth Analyst to help drive business growth by increasing customer engagement, conversion and repeat business within our current customer base. This is a highly analytical and business-oriented role, focused on understanding business performance, identifying growth opportunities and translating data-driven insights into actionable strategies. You will also have the opportunity to lead high-visibility projects, propose process improvements, and test new marketing strategies.

Responsibilities

• Business Performance & Analytics – Monitor key business metrics, investigate performance trends, identify root causes and translate complex data into actionable recommendations. Develop analyses and forecasts to support business decisions.

• Growth Opportunities & Strategy – Identify and size opportunities to increase customer engagement, conversion, and repeat business. Build business cases, evaluate potential impact and recommend priorities based on business value.

• Customer Experience & Conversion Optimization – Analyze customer behavior and digital journeys to identify friction points, improve customer experience, and increase conversion throughout the funnel.

• Customer Engagement & Retention – Develop and execute targeted activation, retention, and re-engagement strategies based on customer behavior, segmentation, and business opportunities. Coordinate with internal teams and external vendors to implement CRM campaigns, optimize customer communications and drive measurable results.

• Cross-Functional Collaboration – Partner with Product, Analytics, Engineering, Credit, and other teams to translate business opportunities into initiatives, influence decisions, and support implementation.

• Execution & Impact Measurement – Take ownership of initiatives from analysis and planning through execution and performance evaluation, ensuring clear measurement of business impact.

Requirements

• Have 4+ years of professional experience in a Marketing or Business function (i.e. Analytics, Strategy, Planning, Operations).

• Have strong analytical skills – You are comfortable using SQL to extract and analyze data, identify trends, investigate performance drivers, and translate findings into actionable business recommendations.

• Have a business-oriented mindset – You understand how to translate data into actionable opportunities, evaluate business impact, and recommend initiatives that drive measurable growth.

• Are a self-starter and problem solver – You take initiative, challenge assumptions, and proactively identify ways to improve performance. You are comfortable navigating ambiguity and taking ownership of complex problems.

• Can communicate, collaborate, and influence – You can clearly present insights and recommendations, work effectively across different teams, and influence decisions through data and structured thinking.

• Professional proficiency in English.

Nice to Have

• Experience in financial services, fintech or other digital consumer businesses.

• Familiarity with CRM, customer segmentation, retention or lifecycle marketing strategies.

• Experience with BI and digital analytics tools such as Tableau, Power BI, MicroStrategy, Adobe Analytics, or similar platforms.

• Experience working with Product and Engineering teams on digital conversion optimization.

• Familiarity with AI tools to improve analytical productivity, automate processes, or support experimentation.

Benefits & Perks:

• Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.
• Health, dental, and vision insurance including mental health benefits
• 401(k) matching plus a roth option (U.S. Based employees only)
• PTO & paid holidays off
• Sabbatical program (for eligible roles)
• Summer hours (for eligible roles)
• Paid parental leave
• DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
• Employee recognition and rewards program
• Charitable matching and a paid volunteer day…Plus so much more!

About Enova

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions. 

Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here. 

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