Marketing Automation Manager
One of the most interesting and fun teams at Yotpo is looking for a creative marketer with a passion for analytics, processes and email marketing who will lead our marketing automation campaigns and flows.
The position involves learning and optimizing a targeted segmentation of our marketing automation database, and understanding what content is correct for specific segments throughout their lifecycle.
- Manage lead nurturing campaigns in Marketo
- Creating flows and constantly optimizing to improve results
- Working closely with content, design, and operations teams to create campaigns
- 1-2 years experience in online marketing - a must
- Analytical and results oriented
- Deep understanding of what makes marketing content excellent
- Familiarity with email marketing best practices
- Experience in lead generation & management and marketing automation software - advantage
- Curious, love for learning, and a team player
- Comfortable learning new tools
- English at a mother tongue level
- Tech savvy
This is a full-time position located in our TLV office
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