Multi - Location Marketing Manager
Since 2005, Yodle has grown to 1,400+ employees, and we’re not slowing down. With an unmatched combination of rapidly-developing technology, thoughtful data analysis, and expert levels of service, we make online marketing accessible to local businesses.
Everyone at Yodle plays a pivotal role in the company’s overall success. Here, there’s no such thing as slipping through the cracks. We’ve maintained our startup culture for a reason: to create an environment where you can own your ideas and run with them, no matter where you happen to fall on the org chart.
WBN Marketing is seeking a detailed-orientated, dedicated individual to spearhead the market research, positioning, collateral creation and sales support for multi-location network businesses. This role will focus on specific vertical markets, beginning with healthcare, and investigate ways both to apply and position the Centermark platform within those markets.
This role is responsible for the research into vertical markets, identifying not only macro-level market size but also the specific targets/contacts our sales teams will call upon. In addition, this individual will craft marketing, advertising, PR, and other outreach to establish our brand and value within the verticals we designate. This person will also collaborate in the creation and communication of benefits to the market in all forms including: sales scripts, value presentations, collateral, website copy, whitepapers, and blogs, as well as verbal communication to trade show attendees, partners, and internal staff. This role will focus on specific vertical markets, beginning with healthcare, in sequence determined in collaboration with our multi-location sales team and senior leadership.
Ideal candidate will have 2-5 years experience in marketing. This individual should be a good presenter, able to explain complex technologies in an easy to understand manner, a detail-orientated researcher, have good writing skills, and a good demeanor working with others. Experience communicating within or to the healthcare marketplace a big plus.
Yodle offers an excellent health and welfare package for you and your family, including a 401K match! Each office location offers its own unique set of perks such as free lunch, food trucks, contests, chair massages, gym memberships, commuter benefits, and don't forget about company happy hours!
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