Community Director

Goals & Objectives

  • To create and oversee everything for the market.
  • Help manage the overall P&L responsibility for the market.
  • Build and grow the WeWork brand through events, public relations efforts, brand awareness, and local specialized support.
  • Be the voice of your local markets internally and partner with key functions such as real estate, finance, IT, digital, HR, development, sales marketing, and communications to grow the WeWork community.
  • Lead the Community Management teams in your markets to achieve the following:
    • Create a collaborative community environment. amongst our members through events and personal introductions.
    • Ensure that buildings are fully operational and processes are running smoothly.
    • Manage the sales process and churn.
    • Team development and growth.
    • Manage all KPIs for the market.
    • Core alignment with the company mission and values.

Duties & Responsibilities

  • Set the tone for the team, demand performance, and drive results while also growing the next generation of leaders in the market and in the Responsible for all hiring and firing in the market.
  • Be the local market presence to support Real Estate Team in the selection of future market sights.
  • Assist in programming the physical space with the D&D Team.
  • Help manage the P&L - member growth, occupancy, revenue & margins - managing budgets & pro forma.
  • Be ultimately responsible for the health of community and experience of buildings.
  • Be ultimately responsible for the performance of the local community team and for local organizational health.
  • Build a strong local brand through executing marketing campaigns (events, ad buys ), in partnership with the Brand & Marketing team.
  • Navigate local regulatory status and work with legal on government relations.
  • Coordinate with communications Be the local spokesperson for the press.
  • Build and manage high-level relationships and partnerships within the market.
  • Partner with HQ to manage vendor relationships.
  • Mentor multiple teams in several locations to reach Community goals and execute on all objectives.
  • Act as liaison between your city teams and the Regional GM.
  • Maintain WeWork brand standards in your market.

Experience &Requirements

  • BA / BS or equivalent in Business, Marketing, Hospitality or other related degrees.
  • MBA preferred.
  • Minimum 10+ years experience in hospitality, marketing, retail, startups, consulting or related experience with a strong operational focus
  • Entrepreneurial experience is a plus.
  • P&L experience required.
  • Managed organizations of 30+ people.
  • Experience in managing sales and building high visibility brands a plus.
  • Experience in real estate, facilities management or retail a plus.
  • Passion and understanding for entrepreneurial communities.
  • Thrive in a fast paced environment while maintaining excellent attention to detail.
  • Strong communication, organization and project management skills.
  • Assertive and have a strong drive to develop those around you, being an inspirational leader.
  • Demonstrate integrity, dependability, responsibility, accountability, self-awareness, work ethic, and empathy.
  • Strong operations background.
  • Proven experience with Business scaling a plus.
  • Experience in planning strategic growth.

Critical Competencies for Success


  • You do what you love!
  • Credibility is earned at WeWork through execution and getting things done.
  • You get into the details and deliver results under highest expectations on time and quality.
  • Be ready to get hands-on with all aspects of the daily needs. The buck stops with you.
  • Pragmatism and outcomes orientation are valued and lead to wins.
  • You thrive in a fast-paced environment.


  • You have the flexibility to think outside the box.
  • You have the ability to foresee and identify the needs of the team.
  • You take an innovator and creator's approach to any issues that may arise.


  • There is no room for "I" at WeWork. Every role and individual is in the organization to serve We.
  • Builds trust across the organization by being a good listener and inclusively soliciting input.
  • You are open to new and innovative solutions.
  • You must present well and communicate clearly and effectively to upper management and internal departments.
  • You're willing to adjust course when appropriate new ideas or objections are raised.
  • You love working with people!

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