Retail Visual & Events Manager - Vera Bradley at SoHo

Responsible for the execution and maintenance of Vera Bradley’s visual merchandising standards to create a sensory pleasing experience through enhancement of presentation, product and people to optimize sales. Coordinate company events to align with the company’s strategic initiatives and goals. Work with the functional area to set and communicate event guidelines

ESSENTIAL DUTIES &RESPONSIBILITIES (Note: Other duties may be assigned)

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
•Responsible for planning, executing and maintaining overall store Visual presentation throughout entire store
•Responsible for event coordination activities including developing ideas for events and collaboration with internal home office teams on support materials and PR communications.
•Provide input to the Home Office Visual team to create store’s seasonal launch and release
•Responsible for visual training to maintain Visual Standards within the store as well as providing feedback and direction on all visual merchandising issues to Home Office Visual Team.
•Work closely with Head of Store Development on visual projects including but not limited to, maintaining New York showroom.
•Work collaboratively with functional departments to plan and execute events that promote the Vera Bradley brand, ensuring brand standards are upheld.
•Make recommendations on store design based on traffic and top selling colors and styles
•Participate in store flips to ensure outcome is picture perfect
•Participate in walk throughs with store management/ and Store Development team to ensure seamless execution of all visual standards
•Ensure completion of predetermined map before Store Sets, once approved plan and strategize with scheduling manager in order to maximize efficiency.
•Act as Visual and Marketing liaison between Store Associates, Store Leadership and Home office for all Visual and Event communications
•Assist with delivering an exceptional customer experience
•Responsible for exceeding sales goals, building store traffic, converting Customers, interacting with the product and promoting campaigns and contests to drive brand awareness and lasting customer relationships
•Partner with store leadership team to maintain operational standards
•Act as a Brand Ambassador and Company Representative at all events, consistently modeling and upholding the Vera Bradley Core Values
•Work in conjunction with stock team to maintain organizational standards in offstage areas
•Coordinate all aspects of event preparation including internal and external workers, photography, catering/floral tips, and event check lists. Deliver recap, track success and analyze effectiveness of the event
•Maintain calendar of events and budgets
•Initiate and maintain vendor relationships
•Develop a library of event ideas and guidelines and support materials
•Give effective presentations on event planning and purpose

•High School graduate. Associate’s or Bachelor’s degree in visual merchandising, styling or interior design or equivalent experience is preferred. Specialized merchandising training desirable.
•2-5 years creative visual merchandising experience. Experience in retail flagship environment strongly preferred.
•2+ years project coordination and/or event planning experience
•Experience with retail POS system a plus


The requirements listed below are representative of the knowledge, skills, and/or abilities required to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
•Dependable with open availability and flexible to work nights, weekends and holidays
•Strong sense of display and design
•Ability to create and/or interpret planograms and floor plans
•Strong desire and ability to serve customers and solve problems
•Ability to lead, motivate and promote a team environment
•Strong PC skills utilizing Microsoft Office software
•Must be polished, polite and professional
•Detail oriented with the ability to manage multiple tasks simultaneously
•Excellent organization and follow through skills
•Excellent interpersonal, written and verbal communication skills
•Ability to build and maintain good rapport with internal and external customers communicating ideas and concepts with an end result of increased sales and profitability while handling situations with confidence, tact and resourcefulness
•Flexible, adaptable with the ability to work under pressure to meet deadlines in a fast paced environment
•Strong team player


The physical demands described here are representative of those an individual must meet to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
•Constant walking and standing; frequent bending, stooping and reaching, climbing ladders
•Strong sensory skills, such as good eyesight, good hearing, and dexterity
•Ability to work in a fast paced environment
•Must be able to work with strong fragrances and scents in the form of eau de toilette, burning candles, bath and shower gel, body lotion, hand cream and bar soap throughout the work day.
•Ability to operate office equipment, including computers, copiers, fax machines, and phones
•Some travel may be required
•Ability to occasionally lift up to 35lbs

Equal Opportunity Employer/Vets/Disabled

Vera Bradley is an Equal Opportunity Employer and Affirmative Action Employer. For more information, please click the following links:

Vera Bradley’s Equal Employment and Affirmative Action Policy

Equal Employment Opportunity is The Law (in English)

Equal Employment Opportunity is The Law (in Spanish)
Equal Employment Opportunity is The Law (Supplement)

Pay Transparency

E-Verify Participation Poster (English)

E-Verify Participation Poster (Spanish)

Right to Work Poster (English)

Right to Work Poster (Spanish)

If you need a reasonable accommodation for any part of the employment application process, please send an e-mail to [email protected] Please include the accommodation you are requesting and your contact information. Reasonable accommodations are considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation and other EEO/Affirmative Action issues will be responded to from this e-mail address.

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