Marketing Manager UberEATS - Copenhagen
Uber is a technology company that is changing the way the world thinks about transportation. We are building technology people use everyday. Whether it’s heading home from work, getting a meal delivered from a favorite restaurant, or a way to earn extra income, Uber is becoming part of the fabric of daily life.
We’re making cities safer, smarter, and more connected. And we’re doing it at a global scale-energizing local economies and bringing opportunity to millions of people around the world.
Uber’s positive impact is tangible in the communities we operate in, and that drives us to keep moving forward.
We are present in over 450+ cities worldwide, including over 50+ cities in EMEA with plans to rapidly expand in the region. We have already found meaningful product market fit with a world changing service, but we’re only just getting started.
UberEATS is looking for a highly analytical marketing manager who can take charge of the customer story for UberEATS while thoughtfully unpacking the key levers for growing our business.
This is a critical role as it interfaces between UberEATS users and restaurant partners to cultivate the UberEATS brand and create demand for the service. This role calls for a combination of strategic planning and analytics, business development, marketing, and direction. You should be comfortable taking initiative, love solving problems, thrive in a fast and growing environment, and above all be passionate about food.
We are moving rapidly to make sure that Uber users, partner restaurants, and partner drivers are able to experience the magic of UberEATS. The Marketing Manager will execute initiatives that span ‘eater’ experience, brand, content, campaigns, conversion analytics, business development, and account management.
What you’ll do
Storytelling, brand, and content – Own the UberEATS brand in your city, create compelling stories for our users, and help drive more users into the funnel. Be the voice and brand of UberEATS through email, our website, social media, and our blog.Email marketing and analysis – You’ll create compelling content for users, and you’ll thoughtfully measure and quantify impact.Focus on understanding users – Know our ‘eaters’ inside and out. Deeply understand their habits and preferences. Connect to Copenhagen-specific trends. Use these insights to grow demand for UberEATS.Analysis – Quantify everything you do. Utilize data-driven decision making to improve the performance of our marketing and promotion efforts. Help drive our promotional plans. Prioritize initiatives based on highest return on investment.Playbooking – Document everything. The takeaways from UberEATS today will pave the way for growth in markets around the world.
What you’ll need
At least 4 years of experience in product marketing, consumer marketing, business intelligence, business development, and/or consulting experience in a rapidly changing environment. Experience with ExactTarget or other email automation platforms is a plus.Communication skills – You have excellent written communication skills, especially in the context of consumer marketing. You’ll be creating a lot of user content, and you can do this with minimal oversight and supervision.Detail orientation – You have high standards for everything you do, and dig into the details to assure that your output consistently meets high standards.An eye for design – You know what goes into a great photo, you can create beautiful print layouts, and you can’t wait to draw out the beauty in everyday dining experiences and use it to create a compelling story for our users.A bias for data – You naturally take a scientific and highly analytical approach to everything you do. You love measuring things, and have a deep intuition for picking out the most impactful measurement variables. You have experience making data-driven marketing decisions using surveys, focus groups, A/B testing, and other analytical tools (e.g., Excel, SQL).Growth hacking ability – You know how to meticulously unpack the key levers for growing a business through keen analysis and scientific experimentation.A foodie attitude. We want people who are passionate about food and want to completely transform the way great, quality food is delivered in their own city.
Employees are given Uber credits every month.Ground floor opportunity with the team: shape the strategic direction of the companyThe rare opportunity to change the way the world moves. We’re not just another social web app, we’re moving real people and assets and reinventing transportation and logistics globally.Smart, engaged co-workers.We have access to an amazing list of advisors and investors that we regularly engageMonthly gym reimbursement
Full-time salary negotiable based on experienceEquity compensation plan
Uber is an equal opportunity employer and enthusiastically encourages people from a wide variety of backgrounds and experiences to apply. Uber does not discriminate on the basis of race, color, religion, sex (including pregnancy), gender, national origin, citizenship, age, mental or physical disability, veteran status, marital status, sexual orientation or any other basis prohibited by law.
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