Analyst, CRM

Uber Overview

We are looking for a CRM Analyst to help scale our India Marketing Efforts. You will be responsible for identifying opportunities to engage and retain riders on our platform. Data that helps us build a one on one understanding of our riders.

In addition, you will guide the direction of the growth and strategy of our advertising operations. Each city presents a different set of challenges for a marketing organization. With the speed and scale of execution at Uber - no two days will be the same and you will constantly be developing new skills.

Job Description

WHAT YOU'LL DO:

  • Build rider profiles using data.
  • Identify insights that help grow our rider base and increase engagement with our existing riders.
  • Own the data integrity of our CRM Program and elevate their regional quality.
  • Help India's CRM Managers build reports and analyse data to improve our media buying strategy.
  • Be India's tracking lead for campaigns across variety of channels.
  • Work with the existing team to devise and run regular experiments geared at driving continuous improvement of performance campaigns.

WHAT YOU'LL NEED:

  • 3/5 Years of analytical and technical operations experience.
  • Strong Data Management skills (SQL) and basic scripting proficiency (Python/ JS)
  • Experience with common marketing tech stacks: Tag management, Mobile attribution, Web analytics, Ad servers, Doubleclick etc
  • Ability to fluently communicate with Engineering, Product and Marketing teams.
  • Understanding mobile app marketing tech stack and space
  • Comfortable with ambiguity in a fast paced environment
  • A proactive approach to solving problems and finding solutions.

Perks

PERKS

  • Employees are given Uber credits every month.
  • The rare opportunity to change the way the world moves. We're not just another social web app, we're moving real people and assets and reinventing transportation and logistics globally.
  • Smart, engaged co-workers.

Meet Some of Uber's Employees

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