Digital Strategist

Overview

Orlando Sentinel is seeking an experienced digital sales professional to join the advertising department!

This position will be responsible for leading a team of media reps towards reaching their digital revenue goal.

If you are a goal oriented, strategic thinker - apply today!

Responsibilities

  • E valuate account opportunities to build strategic solutions


  • Develop digital campaigns in order to secure advertiser commitments with customized and comprehensive solutions.


  • Work alongside the sales team to translate business needs into creative proposals and presentations


  • Deliver creative solutions from concept to successful execution; ensuring integration between digital solutions available


  • Work collaboratively across all departments to analyze campaign results and monitor campaigns to ensure effectiveness


  • Utilize digital product reporting to identify trends and opportunities


  • May attend client presentations as a digital consultant to present innovative solutions as needed with the sales team


  • Assist in digital ad operations communications as needed


  • Work with sales to train and build overall digital knowledge within the sales team


Qualifications

  • Bachelor's degree in marketing, advertising or communications and/or at least 5-8 years related work experience in advertising/marketing industry.


  • Strong analytical skills, including the ability to dissect raw data to draw conclusions and provide recommendations.


  • Successful relationship-building skills.


  • Excellent analytical, written, oral, communication, written and presentation skills.


  • Self-starter, possess high energy, solid presentation, creative and analytical skills.


  • Ability to multi-task with strong time and project management skills.


  • Strong negotiation skills


  • Exceptional digital acumen; Continue to develop digital skills and competencies



Meet Some of Tribune Publishing's Employees

Alex F.

Media Sales Consultant

Alex helps local businesses find unique and innovative ways to reach their customers. By working with clients to understand their strategic goals, she’s able to design custom, multi-platform campaigns that achieve results.

Pamela D.

Digital Marketing Strategist

Pamela follows emerging market trends to help advertising sales representatives find creative solutions for clients seeking to effectively reach customers.


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