Paid Search Specialist

Paid Search Specialist

"Information for Good is at the forefront of all we do, bringing new challenges everyday" - Curt Miller, EVP of Global Strategy and Corporate Development

What we'll bring:

    A work environment that encourages collaboration and innovation. We consistently explore new technologies and tools to be agile. Flexible time off, workplace flexibility, an environment that welcomes continued professional growth through support of tuition reimbursement, conferences and seminars. Our culture encourages our people to hone current skills and build new capabilities, while discovering their genius.

What you'll bring:
    Bachelor's degree in Marketing, Economics, Statistics, Applied Mathematics or similar field of study 1+ year of previous paid search account management Proficient in Google AdWords, Google Analytics and Bing Ads Deep understanding of online and advertising space, including tracking tools, technical integrations and best practices Exceptional analytics skills and experience working in a metrics driven environment Outstanding creativity and drive; excellent written and oral communication skills; strong attention to details Self-motivated and a team player with a passion for problem solving Strong interpersonal skills and ability to work well independently or within a team environment Consistent track record of exceeding targets

We'd love to see:
    Certified in Google AdWords and Bing Ads Skilled in Display and Social advertising Previous agency or client facing role experience Experience with ad copy and landing page testing

How you'll contribute:
    Responsible for multiple high volume paid search accounts for the international business unit Managing daily campaign spend, making sure to be in line with targets and monthly budget Keeping up to date on the latest PPC strategies and technologies and assisting in improving solution offerings Collaborating with product and CRM to drive events focused on acquisition and engagement Monitoring user behavior and LTV Providing regular reporting on results and leading weekly and monthly performance meetings Building and maintain strategic relationships with key partners such as Google and Bing Developing testing strategy to improve performance and drive results

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.


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