PR Specialist - Consumer Events and Sponsorships

Job Description:

T-Mobile is the nationââ,¬â„¢s Un-carrier and the fastest growing US wireless company thanks to an unconventional philosophy built on listening to customers and disrupting the status quo. For the past five years, weââ,¬â„¢ve been pounding out a steady drumbeat of industry-rocking Un-carrier moves that are changing US wireless for good. Our unique story and breakout voice have been key to our success, which we bring to life for consumers with unique brand sponsorship and event activations.

Weââ,¬â„¢re looking for a creative, multi-talented PR all-star to lead the external communications strategy around our brand events and sponsorships, in addition to leading our consumer/lifestyle seasonal media strategy. This is a big opportunity to drive the Un-carrier narrative with consumer media tied to major brand activations, in addition to key seasonal moments like Holiday and April Foolsââ,¬â„¢ Day.

This person will quarterback communications for these business areas, be the subject matter expert for the PR team, direct agency resources, participate in T-Mobile's fast-paced communication planning process, and partner very closely with the Events and Sponsorships team along with corporate communications stakeholders to develop and execute external communications strategy and content.

Weââ,¬â„¢re looking for someone who can dig in and drive action themselves with a passion for details. Your work will be in the spotlight, and youââ,¬â„¢ll need to be a collaboration ninja to get it all done. We're looking for a fast-moving critical thinker with a hunger to learn, and rolls up their sleeves to get sht done ââ,¬ and ultimately drive results.

Responsibilities:

Specifically, this role will be responsible for:

  • Creation of content, including media pitches and unique owned content for consumer media
  • Elevating the brand and Un-carrier narrative with consumer media, tied to brand activations, including events, sponsorships and seasonal moments
  • Raising awareness and consideration with consumer audiences for T-Mobile via earned and owned media during key seasonal moments
  • Maintaining and/or developing relationships with top media
  • Measuring results and adjusting strategy as needed
  • Partnering with stakeholders across corporate communications, T-Mobileââ,¬â„¢s events and sponsorships team, and other teams to develop breakthrough PR
  • Managing agency resources


Qualifications:

While the quality and accomplishments of a personââ,¬â„¢s career will be the determining factor, the finalist must have the following requisite qualifications:
  • 1-3 years of experience working at a fast-paced, high-volume PR/marketing agency or corporate communications team
  • Consumer/lifestyle public relations expertise
  • Experience working with media
  • Demonstrated strong collaboration skills and organizational skills with a history of taking proactive action and anticipating issues
  • Exceptional writing abilities with a strong attention to detail and commitment to accuracy
  • Proficient using MS Office
  • Bachelorââ,¬â„¢s degree is required
Desired Qualifications
  • Experience with well-known consumer product brands
  • Experience in other areasââ,¬or working with other areasââ,¬such as web marketing, social media, public relations, corporate communications
  • Background in technology, and understanding of various consumer audiences
Personal Characteristics
  • Excellent communication skills, both verbal and written
  • Thrives in a fast-paced culture of change and innovation; Agile pro who is confident and cool under pressure and who lets a little craziness roll off your back
  • A roll-up-your-sleeves attitude with a bias towards action; a self-starter who takes initiative rather than waiting for direction; general ass-kicker
  • A strategic thinker; able to see how content can drive the business
  • Analytics oriented; your best insights are rooted in data
  • Excellent follow-through skills ââ,¬ you do what you say youââ,¬â„¢ll do and dot the iââ,¬â„¢s
  • Strong attention to detail with a relentless focus on quality
  • A team player who can also have a little fun at work


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Company Profile:

As Americaââ,¬â„¢s Un-carrier, T-Mobile US, Inc. (NASDAQ: ââ,¬Å"TMUSââ,¬?) is redefining the way consumers and businesses buy wireless services through leading product and service innovation. The companyââ,¬â„¢s advanced nationwide 4G and 4G LTE network delivers outstanding wireless experiences for customers who are unwilling to compromise on quality and value. Based in Bellevue, Washington, T-Mobile US provides services through its subsidiaries and operates its flagship brands, T-Mobile and MetroPCS. For more information, please visit http://www.t-mobile.com

EOE Statement:

We Take Equal Opportunity Seriously - By Choice

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination or harassment based upon any of these factors is wholly inconsistent with our Company values and will not be tolerated. Furthermore, such discrimination or harassment may violate federal, state, or local law.


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