Regional Marketing Specialist/Eastern Region

General Responsibilities:

This position is responsible for supporting the Regional Marketing Manager and Zone Dealer Marketing Managers in all areas of regional and zone marketing. This currently includes, but is not limited to Love Promise, Share the Love, niche events, Subaru Advertising Fund, incentive analysis, promotions, sponsorships, launch activities and field, retailer and vendor communications. The position also includes assisting with analysis of marketing reports and processes, staffing and managing limited Regional events on-site and supporting Zones, where applicable administering contracts according to SOA guidelines.

Skill Requirements:

Strong Job Competence:

  • Experience in sales and marketing
  • Strong budget management expertise
  • Excellent organization and time management skills, highly successful at handling multiple priorities
  • Self-starter and works independently
  • Experience with process planning and management
  • Extensive experience with event planning
  • Intermediate IT skills in MS Office programs, Subaru databases and the Internet


Strong Communication Skills: Must be able to communicate with various levels of management, articulate, can 'think on your feet', experience presenting to an audience, excellent writing skills and comprehensive telephone skills, effectively listens and recognizes the value of others perception.

Excellent Interpersonal Skills: respectful, positive and professional demeanor, team player, strong negotiator, open to exchanging and discussing ideas

Excellent Customer Focus Skills: customer first, ethical, positive/productive relationships

Strong skills at Managing and Adapting to Change: flexible, creative and brings innovation to job, proactive, influences others to adapt, problem solver, shows good judgment, works toward self-improvement, accepts and successfully uses feedback

Strong Passion and Drive: energetic, projects a strong positive presence; committed to the job, motivated, inspires others; cooperative and reliable

Education/Experience Requirements

- BA/BS(4 year degree) plus 4-6 years of related experience.

Please note that this is a developmental role and not intended to be a long term position. Future relocation is necessary to pursue additional opportunities.

Overnight travel up to 50 % domestically within the Region



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