PR and Communications Manager

Job Description

In this position you will own all external corporate communications. You will develop a comprehensive strategy that proactively engages Sovrn with the media, community, and industry.  You will own our external voice and ensure consistency with our brand.

Responsibilities

  • Identify key media partners, and develop a strategy for proactively owning and managing these relationships
  • Leverage media outlets to gain market awareness of Sovrn’s products, enhance Sovrn’s brand image and exposure
  • Drive effective communications strategy through a consistent brand story
  • Work with key stakeholders in the business to develop and manage a content strategy
  • Drive social media strategies such as: LinkedIn, Facebook, Instagram, Pinterest, Twitter, YouTube, Vimeo and Google+
  • Coordinate and participate in company industry and community events; manage executive public speaking, panel and interview opportunities.
  • Own corporate content quality ensuring the voice in the market is consistent with the brand guideline
  • Develop a crisis management plan that empowers us to proactively own external messaging in unexpected situations

 Qualifications

  • 6+ years’ working experience in PR or corporate communication role
  • Experience working within globally dispersed teams
  • Possess marketing acumen, understanding of acquisitions, remarketing, content strategy
  • Strong experience and practice to handle mass media, including traditional and online media
  • Relationship with business and technology media is a must
  • Exceptional written and oral communication skills
  • An understanding of the ad-tech, programmatic market with existing contacts would be preferable

Position Reports to: CMO


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