Digital Sales Account Executive (3628)

Make your mark in Broadcasting and Digital Media. Sinclair Broadcast Group and Sinclair Digital Solutions are dedicated to making Sinclair a communications powerhouse! We are the largest and most diversified television broadcasting company in the country today. Sinclair owns and operates, programs or provides services to 162 stations located in 79 geographically diverse markets and our Digital group is focused on bringing the most engaging content to web, mobile and over-the-top broadcasting to audiences all over the country! Our success is the result of extraordinary employees and an exemplary management team who believe in a vision and are dedicated ensuring a great future for our employees. Whether you are an industry veteran or a just starting out, you can find it at Sinclair! We are advancing the world of Broadcasting and we want YOU to join our winning team!

Do you love all things digital and have a strong digital-business acumen? Do you have a passion for selling comprehensive digital solutions through developing strategic business solutions? Then we have the opportunity for you!! WKRC-TV in Cincinnati, OH has an opening for a Digital Sales Account Executive.

YOU will report to the local Digital Sales Manager and will be responsible for aggressively pursuing digital media advertising sales. You get to sell Sinclair Broadcast Group's entire suite of digital products on Local12.com, CincinnatiRefined.com, Star64.tv, and CW Cincinnati, including display, mobile, app, video, social media, audience extension, SEM and SEO. We're seeking a persuasive digital professional who is passionate about digital media trends and who will relentlessly pursue business.

Read on to learn about all of the exciting things you get to do in this digital sales role, and don't wait another minute - apply now, your dream job awaits!

Required Skills

Responsibilities

Success in this role may be achieved by monitoring and understanding competitors, continuing education and awareness of digital media trends, obtaining customers by cold calling, networking and prospecting, and successful negotiations. Responsibilities include:

  • Generating new leads by making cold calls, calling on inactive accounts, prospecting new business opportunities while maintaining strong relationships with existing accounts
  • Selling interactive, online/digital advertising solutions that are priced on rates that typically include metrics such as page views, ad impressions, click-throughs, etc.
  • Identifying and understanding the clients' advertising needs and developing ideal marketing solutions.
  • Creating and delivering customized sales presentations in person, via phone and/or via webinars.
  • Meeting or (preferably) exceeding sales goals by utilizing creative resources to achieve results.
  • Ability to make decisions and solve problems, while collaborating with teammates and utilizing all resources available.
  • Provide creative and innovative solutions for customers utilizing industry trends, selling techniques and digital product knowledge.

Education/Experience

  • Bachelor's degree preferred
  • 3+ years of Digital Sales experience and/or digital agency experience preferred, and demonstrate sales methodologies
  • Strong MS Office skills including Word, Excel, and PowerPoint
  • Comprehensive working knowledge of digital media, internet properties, inventory, and sales tools
  • Strong oral, problem solving, communications, writing, negotiation and presentation skills.
  • Must be highly self-driven, demonstrate great initiative, display a professional demeanor, exude high energy and show attention to detail.
  • Must be a confident, flexible, multi-tasker, and be able to work independently.
  • Must have reliable transportation

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!


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