Marketing Ops Specialist

The Marketing Ops Specialist will be responsible analyzing and tracking publisher performance statistics to make big picture decisions regarding overall profitability.

Responsibilities (includes but not limited to):

  • Build custom ad units with accompanying CSS
  • Monitor ad unit and publisher performance to develop strategies for publishers to maximize revenue
  • Work with account managers to draft contract proposals and site optimizations for strategic partners
  • Control flow of information between pub teams, ad teams, tech and management
  • Create and analyze reports that will help the Revcontent team make big picture decisions
  • Work with tech team to roll out system updates that improve overall network performance
  • Approve/deny prospective publishing clients from running with Revcontent based on specific criteria to ensure sites meet quality guidelines

Requirements:

  • Bachelors degree or higher in Marketing, Advertising, Communications, or related field
  • Ability to analyze website metrics and product reports
  • Experience with analytical tools
  • Knowledge of HTML and web design
  • Proficient with Excel

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