Enterprise Field Marketing Manager

Enterprise Field Marketing Manager
Duties include:

-Own the full life-cycle of a mix of marketing events to help build pipeline with high-quality leads. The life-cycle includes; event selection, event logistics, budgeting, scheduling, list preparation & review, demand gen planning, and lead follow-up.
-Provide transparency through consistent communication and collaboration with internal stakeholders to ensure event plan, tactics, and deliverables are supporting or exceeding goals.
-Ensure post-event activities are conducted, which includes but is not limited to list uploads, sales hand-off, and follow up communications.
-Maintain the highest level of lead tracking and provide regular reporting on event metrics. Conduct return on investment analysis to find the effectiveness of all events and optimize accordingly. (i.e., event success is defined by the number and value of opportunities it helped create as well as the acceleration of existing pipeline).
-Coordinate with the go-to-market team to time events appropriately for effective market launches.
- Work with the creative team to develop visual concepts, messaging, and other deliverables for supporting events.
-Write promotional event content (invitation copy, follow up/thank you emails, etc.) and guide the content mix needed to support the event.

Requirements:

-Minimum of 5+ years of event marketing experience
-Outstanding communication skills and able to multi-task
-Strong project, program management, and execution skills
-Proven track record of executing events with cross-functional teams.
-Self-starter with a can-do attitude, and ability to learn quickly and work in a hyper-growth environment.
-Ability to set the event strategy and still get down in the weeds to get the job done.
-Experience interfacing with senior-level internal stakeholders
-Ability to work independently to meet deadlines

Preferred Qualifications:

-Bachelor’s degree or equivalent
-Experience in high-growth organizations with a focus on SaaS, demand gen, and/or technology
-Understanding of sales cycles and opportunity stages
-Leader and a Team player with a customer service attitude that demonstrates resourcefulness
-Knowledge of: Marketo/Hubspot, Salesforce, Google Suite

Rescale is an Affirmative Action, Equal Opportunity Employer.  As part of our standard hiring process for new employees, employment with Rescale will be contingent upon successful completion of a comprehensive background check.   

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