Corporate Marketing Manager

Quantcast is hiring a Corporate Marketing Manager to work within the Corporate Marketing team in our San Francisco headquarters.

As the real-time pulse of the Internet, Quantcast runs the world’s largest AI-driven insights and measurement platform directly quantifying over 100 million web destinations. Using machine learning to drive human learning, Quantcast provides brand marketers, publishers, and agencies, with meaningful audience insights, predictive targeting and measurement solutions across the customer journey.

As a Corporate Marketing Manager, you will serve as a strategic lead managing content and program strategy for the Quantcast brand. You will develop integrated and lifecycle marketing campaigns and programs for the Quantcast brand as well as products. You will serve as a quarterback on programs, coordinating with Channel leads to plan, execute, and constantly test to optimize performance and growth. Your goal will be to develop programs that help increase the awareness of the Quantcast brand and the interest in our solutions.

Responsibilities

  • You will set strategy and setup, execute, and analyze integrated marketing campaigns to support growth and revenue goals for the company
  • You will develop programs that can achieve ‘upper-funnel’ awareness goals as well as ‘lower-funnel’ MQL/acquisition goals
  • You will aide in the setup and management of demand-gen tactics, to more nimbly execute, test and optimize effectively
  • You will collaborate on global marketing campaigns and work collaboratively with the global teams to execute and track KPIs on key initiatives
  • You will analyze the effectiveness of marketing initiatives and be able to tell the story to business leaders regarding what is working and what needs improvement

Requirements

  • 4 - 6 years managing integrated marketing and/or demand gen programs
  • Proven strength in program management and attention to detail, while maintaining ability to maintain strategy across many channels Experience building strong relationships to influence, and collaborate, across all levels
  • Familiarity with CRM systems (Salesforce.com or similar), Marketing Automation tools (Marketo and Autopilot), and tracking tools to assess campaign effectiveness
  • Skilled communicator with strong written and verbal communication skills, including both professional and casual style of communication
  • Data-driven, metrics-obsessed with acute business savvy
  • Technically savvy, genuine interest in applying technology to marketing challenges
  • HTML editing experience, copywriting, and adwords experience, beneficial

Quantcast is on a mission to help brands grow in the AI era. We are creating the System of Intelligence for the marketing ecosystem so clients can make every customer engagement smarter, faster and more relevant.

Since 2006, we’ve been building Q - the world’s largest AI-driven audience behavior platform for the open Internet that today directly quantifies over 100 million web and mobile destinations. Q powers the Quantcast Intelligence Cloud, our suite of audience insights, targeting and measurement solutions designed to understand, influence, convert and measure the consumer journey. Marketers, agencies, consultancies and publishers use the Quantcast Intelligence Cloud to discover new customers, drive incremental growth and deliver business outcomes.

As a global technology company, Quantcast operates in 10 countries with headquarters in San Francisco. We are committed to building an inclusive and diverse environment where everyone can be their authentic self.

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