Online Sales Specialist

This position will be responsible for managing online sales and marketing initiatives, with primary responsibility for qualifying and managing leads and customer requests for new homes.


  • Respond to all email, phone and chat leads immediately
  • Qualify each lead based on needs
  • Provide consistent follow-up to online leads with the goal of setting an appointment with the Onsite Sales Agents
  • Provide information and marketing materials to leads, along with other important selling points of each community
  • Work with each lead to determine best community and floor plan
  • Utilize lead management software on a daily basis
  • Track and report on lead activity and sales conversion ratios
  • Additional responsibilities as needed

SCOPE(decision making, size of organization, budgetary etc.)
  • Decision Impact: Individual
  • Department Responsibility: None
  • Budgetary Responsibility: No
  • Direct Reports: No
  • Indirect Reports: No


REQUIRED EDUCATION(degree, licenses, certifications, etc.)
  • Minimum Degree in Marketing, Business or related field

REQUIRED EXPERIENCE (work related, tools/equipment, software, etc.):
  • Related Functional Experience: Minimum of 2 years of professional experience in marketing or sales.
  • Proven email and phone communication skills
  • Customer-focused and personable
  • Sales contact/lead management database experience
  • Solid organizational and planning skills
  • Maintain focus while working in an unstructured environment with nominal supervision
  • Ability to multi-task and manage time well
  • Must be able to learn and follow proven sales process
  • Experience in home building industry a plus.

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