Marketing Manager Mother&Child Care SEE

Job TitleMarketing Manager Mother&Child Care SEE

Job Description

Your challenge:

  • Drive Philips Avent brand as leading MCC brand in SEE countries, grow brand power & market share;
  • Build strong healthcare professionals knowledge, usage and recommendation/endorsement for Philips Avent;
  • Develop brand strategy, including but not limited to portfolio management (launch new products, portfolio optimization), development and implementation of consumer & professional marketing;
  • Develop strong consumer understanding, identify motivations, barriers and triggers. Share learnings in the organization.

Your responsibilities:

  • Manage SKU portfolio/rationalization; responsible of MIP (Market Introduction Process) process;
  • Run the annual business planning cycle; input to strategy and target setting ; strong cooperation with key stakeholders (sales- trade marketing – digital – planning to co-own targets on category);
  • Understand sales and margin performance versus targets and propose corrective actions in time where necessary;
  • Create and execute marketing plans and individual campaigns plans (in line with regional and local marketing strategy);
  • Manage together with digital team the category specific digital tools (facebook page, CRM tool, specific applications);
  • Develop direct strong relationships with local KOLs (medical personnel, medical associations, hospitals or institutes for Mother&Child health). Plan and organize relevant events and communication for medical community;
  • Manage the consumer & professional marketing activation budget;
  • Develop market knowledge and consumer insights;
  • Manage relationship with advertising agency and with professional marketing agency;
  • Act as prime interface to Regional Marketing manager.

We are looking for:

  • University degree, preferably marketing studies;
  • Minimum 3 years of business experience in Marketing and/or Trade Marketing / Professional Marketing / Digital Marketing ;
  • Background in FMCG, consumer electronics or Pharma, preferably within a multinational organization;
  • Experience in managing marketing budgets and having profit and loss responsibility;
  • Experience in driving brand awareness & knowledge via digital/PR/events/CRM;
  • Proven operational excellence when driving complex marketing projects;
  • Experience in building professional network, solid relationships and partnerships;
  • Excellent communication and interpersonal skills;
  • Consumer & Customer oriented mindset;
  • Entrepreneurial mindset;
  • Analytical skills;
  • Team player;
  • Fluency in Romanian & English;
  • Availability to travel.

Our offer:

Opportunity to join a brand with more than a century of success so far since 1891, where you can build a career helping us improve 3 billion lives by 2025.


In case of difficulties with your job application please send an email to [email protected]

Meet Some of Philips's Employees

Jose V.

Systems Engineer

Jose engineers the specific system level requirements for the Philips Sonicare oral healthcare products. He makes certain the detailed design of each device over-delivers on customer expectations every time.

Damla O.

Sr. Global Consumer Marketing Manager

Damla monitors oral healthcare trends in the global market. She listens to consumer needs and learns about the newest industry technology to fulfill digital demands.

Back to top