Senior Technical Product Manager
Who We Are
Persado is reinventing digital marketing creative by applying mathematical certainty to the message, the foundational DNA of Marketing. By unlocking the power of words, companies win every digital marketing moment, experiencing dramatic new levels of brand engagement and revenue performance. CMOs from the world’s most valuable brands rely on Persado to generate in a dramatically new way using the power of intelligent automation, AI and advancements in linguistic science to unlock the power of words and emotionally engage consumers, one by one, moment by moment at scale.
The Persado Message Machine uses sophisticated AI, data science, computational linguistics and machine learning to generate the perfect message for every campaign by leveraging the world’s most advanced marketing language knowledgebase of more than one million tagged and scored words and phrases. Marketers gain full visibility with quantifiable results and data-driven insights to identify the trends and emotional language that win every moment in the customer journey while ensuring the marketing message always reinforces brand voice.
What We Are Looking For:
We are looking for a product owner to take on our Real Time Serving capabilities for our platform. Reporting to our VP of Product, you will own the vision, strategy and roadmap for your product, create and maintain your backlog and support and own technical and tactical product activities. Hands-on experience as a product owner in the martech stack is a plus, especially in technologies such as web optimization, ad-serving, programmatic or analytics.
The role does not require software development experience; however, the right person will need to write clear user stories that solve user problems, bring value to our product portfolio and inspire our engineers. Good knowledge of web technologies is desirable.
Click on this link to meet Persado: London
What We Want To See:
- 2+ years of experience in Product Management in digital arena or technical environment
- Experience in adtech/martech a plus
- Understanding and hands-on experience with web optimization platforms, ad-serving or real-time bidding (programmatic)
- Experience in an Agile / Scrum / Kanban environment
- Good technical know-how, especially on web technologies such as APIs, HTML/CSS, JS and how analytics work
- Lead exploration, dvelopment, and ongoing management of Persado’s Real Time Serving features and products as a product owner
- Drive strategy definition, prioritization and roadmap planning activities
- Analyze the marketplace, customers, and competitors to determine the right features
- Work closely with engineering to ensure timely delivery of quality product
- Assist in the initial rollout of your products across customers and gather early feedback
- Analyze product performance and success against business KPIs
- Be the go-to-person for Persado’s real-time capabilities for channels such as web and display
- Excellent written and verbal communication skills
- Strong technical background - A Bachelor’s degree in a STEM related field is required, graduate degree is a plus
Who You Are:
- You are a product geek (and not shy about it)
- You are customer driven and love coming up with solutions to their problems
- Excited about working autonomously in a lean environment
- A great problem solver that loves to try new ideas
What We Offer:
By joining Persado, you will be part of a young, creative and dynamic company undergoing rapid growth and transformation into a global market leader.
- Competitive salary and bonus plans
- Meaningful equity compensation
- All the computer gear you need to improve your productivity
- Training and coaching to improve your skills
- Work-life flexibility - we value your contributions above all
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