Director of Business Development, Financial Services


Persado’s cognitive content platform generates language that inspires action. Powered by cognitive computing technologies, Persado arms organizations and individuals with “smart content” that maximizes the efficacy of communication with any audience at scale, while delivering unique insight into the specific triggers that drive action. 

Leading brands such as Citi, MetLife, Microsoft, Neiman Marcus, Staples and Verizon Wireless have realized one billion dollars in incremental revenue and an average uplift of 49.5% in conversions across marketing campaigns using cognitive content.

In 2016, Persado was recognized as a Cool Vendor in Data-Driven Marketing by Gartner Inc., and received the Digiday Signal Award for Best Marketing Automation Platform. Investors include Goldman Sachs, Bain Capital Ventures, StarVest Partners, American Express Ventures and Citi Ventures. 

Persado is a certified “Great Place to Work,” and team members are typically characterized by an unrelenting drive to succeed: in their individual careers, on behalf of the company and its groundbreaking work, and for its impressively innovative customers. Headquartered in New York, Persado spans the globe with teams in San Francisco, Athens, London, Rome, Frankfurt, Rio de Janeiro and Lagos. 



Identify organizations and leaders in the industry and transform their ability to drive P&L through the implementation of the Persado solution

Earn the trust of industry leaders and build long term relationships

Articulate and execute a vision for using rigorous data analytics to reinvent how your clients improve their bottom line



Proven success in a data driven, analytical role that increases business growth

Management Consulting experience preferred (4 years +)

Desire to transform how key P&L leaders utilize their marketing solutions

Relentless leader who loves a challenge

Ability to be the expert in a field and use expertise to engender trust and build relationships with business leaders


Bachelor's degree in mathematics, business, marketing or economics from a top rated university preferred

Back to top