Director, Digital Transformation

Who We Are: 

We are on a mission to reinvent digital marketing creative.

Persado uses AI, data science, and computational linguistics to generate the perfect message for every digital marketing campaign by leveraging the world’s most advanced marketing language knowledge base of more than one million tagged and scored words and phrases.

Backed by Omega Venture Partners, StarVest Partners, Goldman Sachs, and Bain Capital Ventures, Persado helps CMOs from the world’s most valuable brands unlock the power of words and emotionally engage consumers.

What We're Looking For:

We’re looking for a Director, Financial Modeling & Digital Transformation to lead high visibility consulting projects for our FT 500 clients of high growth tech scale-up as part of a high-performing team. The key objective is to show clients the full potential of the application of AI to the choice of words at scale. Given the transformative nature of the technology, it is also about showing clients how to adjust the process to reach full potential.  The result is rewarding - brands can revolutionize the way they communicate with their end customers. Customer-facing skills are crucial, strong knowledge of the digital marketing landscape is important, so is experienced in Management Consulting, Financial Modeling or Digital Transformation. If you’re excited by the opportunity we would love to hear from you.

 What We Want You To Do:

  • Work with our clients’ financial and marketing analytics teams to get an in-depth understanding
    of their attribution and value creation models
  • Develop comprehensive launch and scale strategies and provide clients with actionable
    transformation roadmaps that enable AI copywriting at scale and drive business impact
  • Create robust financial models to quantify the impact of creative decisions and AI copywriting
    for their businesses
  • Work with clients to get a detailed understanding and fully map out their enterprise
    communications, marketing programs, technology stack, and operational processes
  • Help clients identify areas of innovation and automation and develop unconventional solutions
    to enable AI copywriting across the business

What We Want To See:

  • 2-4 years of past consulting experience with a top consulting firm and Fortune 500 client
    engagements
  • Experience of working on operational improvement, strategy or digital transformation projects
  • Experience of financial modeling, business case creation, LTV modeling, and marketing finance/analytics
  • Experience of working within digital environments and understanding the impact of cutting-edge emerging technologies and AI as part of the Digital Transformation
  • Excellent interpersonal skills and experience of working with senior business leaders
  • Good understanding of the digital world, including email marketing, display advertising, social and Web
  • Familiarity with Lean Six Sigma principles and toolkit and agile delivery approach and methodology
  • A STEM degree

What We Offer:

Achieve your life goals and work goals at Persado. 

  • Competitive salary and equitable compensation - We’re committed to equal pay with regular market rate salary adjustments
  • Generous Benefits Package globally
  • Company Equity
  • 401k to prepare for your future
  • Paid holidays and flexible paid-time-off
  • Annual company off-sites to keep our global offices feeling local
  • Persado Cares! 2 paid Volunteer days per year and charitable giving matching
  • Weekly meals and a fully-stocked kitchen with snacks and drinks
  • Structured onboarding Continuous Learning & Development tied to a personalized career path
  • Diversity and inclusion initiatives
  • All the gear you need to work smart

Classification : Public

 


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