Freelance Senior Packaging Designer

As a member of the Hardware team, you will be responsible for delivering gorgeous, clean, elegant graphic designs for packaging and hard product with an eye for how print can work on a three dimensional object. Your job will be to visually communicate the Peloton brand across packaging and other print collateral. You will work closely with our talented team of industrial and visual designers, copywriters and product managers. This role is based in our NYC headquarters.


  • Design experience in print and packaging - with the ability to develop dielines and make packaging comps in house



  • 5 years packaging experience 
  • Experience running packaging projects and leading designs from concept to production
  • Experience working with printers on press to master color for production
  • Understanding of packaging materials and finishes
  • Ability to adhere to a collaborative and iterative design process, focused on creating an intuitive, seamless design experience across hard product, packaging, and signage 
  • Ability to articulate design decisions to key stakeholders and the creative team and quickly incorporate feedback
  • Strong conceptual thinking. Able to think of the big picture as well as execute on the details.
  • Appreciation of carefully chosen typography, thoughtful use of white space, balanced color palettes, and consistent visual branding
  • Obsessive attention to detail
  • A strong online portfolio, most importantly the ability to show examples of produced packaging
  • Excellent communication skills
  • Mastery of Photoshop, Sketch, Illustrator, and InDesign
  • A love of fitness not required but certainly a plus!

Founded in 2012, Peloton has transformed the at-home fitness experience by creating a bike that merges high-design with modern technology to provide access to live streaming and on demand indoor cycling classes led by elite instructors. With a state of the art studio, the best instructors and content distribution, Peloton delivers an intense high-energy workout that motivates, while positively changing the mind and body.

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