Job DescriptionFueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 375 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
Lead the development and execution of channel partner marketing programs for PayPal across the portfolio of our highest value and most developed markets.
This senior marketing manager role, reporting to the Director of Channel Partner Marketing, will lead marketing partnerships with a handful of our most strategic ecommerce and marketplace partners, who enable merchants to build, manage, and grow their businesses. The marketing manager will also be a critical partner to sales leaders to deliver against ambitious goals to drive merchant adoption of PayPal products within these countries.
Success will be defined by the delivery of merchant outcomes including new merchant acquisition for PayPal, growing the value of our engaged merchants, and in growing the brand, momentum, and differentiation in these markets so PayPal is positioned as the most highly valued payments engine & growth driver for ecommerce and marketplace platform partners around the globe.
Why this is a fantastic opportunity
This role joins an existing team of strong marketers serving an extremely valuable partner segment with enormous room for growth.
The partner marketing function is poised to deliver huge value to the organization as we develop a scalable approach to leverage the PayPal brand to drive merchant adoption of PayPal with partners.
This is a role with complexity, leadership potential, and is full of intellectual challenges. It will require mental agility and the ability collaborate closely with partners to connect with target merchants via the right programs and messages at the right time.
The Payments and FinTech industry is one of the highest growth, most competitive industries right now and PayPal has a very strong position (and also an incredibly impressive set of aggressive competitors).
This is an opportunity for someone who loves a challenge, wants to be stretched, and who plays to win.
Develop engaging partner marketing strategies across the full funnel to drive demand for our products and platform, to accelerate new merchant growth with offline and online product offerings, and to grow the value of our portfolio through strategic partner channels.
To develop thought leadership programs and an always on content program of information and education to support and enable merchants on partner platforms to thrive in the global, mobile digital economy.
To develop marketing programs for our strategic channel partners to unlock new sources of mutually beneficial value creation.
To support the development and localization of regional and country-based partner marketing plans to grow co-branded relevance and preference, expand distribution and product penetration and to increase market share.
To position PayPal as a champion for SMBs and Partners.
Partner effectively with internal marketing teams to deliver best-in-class marketing with and through partners. Deliver effective marketing briefs to our internal and external partners to enable co-creation of engaging marketing programs. Partner with our Performance Marketing team to move core merchant metrics across our funnels and to optimize the reach and effectiveness of our channels. Partner with go-to-market teams to operationalize the value proposition for our target segments. Partner with the Sales team to accelerate the sales pipeline through strategic partners.
Partner Marketing Lead 8-10+ years of marketing experience
Global Operator with track record in working empathetically across multiple geographies.
Portfolio Management has managed complex portfolios across dynamic products, segments, geographies.
Growth Marketer demonstrated capabilities in developing insight led test and learn approach across end-to-end funnel for partner, merchant, and business impact.
Customer Champion with demonstrated track record in designing marketing solutions with merchants at the center.
Winning B2B Marketing Strategies – you have implemented creative ideas in support of businesses and brands
GTM programmatic execution across multiple markets with programs that have been scalable yet locally nuanced.
Ecommerce or Payments experience valued
Demonstration of PayPal values of collaboration, innovation, wellness, and inclusion
We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at email@example.com.