Associate CRM Marketing Manager
At Pandora, we're a unique collection of engineers, musicians, designers, marketers, and world-class sellers with a common goal: to enrich lives by delivering effortless personalized music enjoyment and discovery. People—the listeners, the artists, and our employees—are at the center of our mission and everything we do. Actually, employees at Pandora are a lot like the service itself: bright, eclectic, and innovative. Collaboration is the foundation of our workforce, and we’re looking for smart individuals who are self-motivated and passionate to join us. Be a part of the engine that creates the soundtrack to life. Discover your future at Pandora!
Pandora is looking for an Associate CRM Marketing Manager to join the Marketing team in Oakland, CA. You will support the operations and performance of Pandora's owned-DR channels: email marketing, mobile push notifications, and our in-product feed.
Support impactful marketing strategies as they pertain to the owned media function, across email, push and in-app upsells
Assist with audience targeting on platform and list pulls, partnering with team members and analytics teams to drive targeting and volume requirements, ensuring flawless execution
Support new asset creation, submitting tickets, gathering feedback to bring the creative collateral from asset finalization to launch
Set up team-wide, daily, weekly and monthly reporting cadences to support both evergreen and subscription marketing programs
Design, build and maintain a scalable creative testing and performance reporting repository, that can be shared out and also used as a point of historical reference and guidelines for best practice
Partner with team members to regularly report out campaign performance cross-functionally, ensuring correct data is being reported through partnering with team members, analysts’ teams, and leveraging reporting tools
Monitor data and campaign performance with a discerning eye, learning to identify anomalies in the data and troubleshooting bugs prior to reporting out
Work with team members to troubleshoot bugs in data, driving ad-hoc reporting issues through to resolution
Identify trends and insights in performance data on a day to day basis and work with team on developing new optimization opportunities
Conduct competitive analysis to identify white space, innovate & ideate on testing opportunities, and optimize campaign performance
Execute all projects with acute attention to grammatical detail, getting cross-functional and editorial sign-off
Ensure all projects adhere to tight deadlines and turnaround times, keeping projects on track
Support performance marketing team with other ad-hoc projects as they are submitted
2+ years of marketing experience
Self-starter, detail oriented. Excellent project management skills
Highly motivated, proactive and able to solve diverse problems efficiently
Great research skills
Comfortable with Excel, computing numbers, and delivering reports.
Excellent written and communication skills
Effective collaborator and ability to gather consensus around projects you manage
Strong focus on delivering insights that will lead to action
Creative thinker & intellectually curious
Highly motivated with a very strong work ethic and strong professional acumen
Attending and contributing at a high level in meetings
Ability to understand scope of work and work independently to bring projects to a successful close
Pandora is committed to diversity in its workforce. Pandora is an equal employment opportunity employer and considers qualified applicants without regard to gender, sexual orientation, gender identity, race, veteran or disability status. Women and people of color are encouraged to apply.
Pandora is also a VEVRAA federal contractor. Pandora requests priority referrals of protected veterans from each ESDS, as required by regulation.
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