The Social@Ogilvy team is looking for a Social Media Strategist to work
alongside a team of strategists, account managers, art directors, and senior
leaders in the successful development and execution of social strategies and
content for a large B2B and B2C client.
This position is an integral part of the Social@ team, and will
contribute strategic and creative thinking while managing the robust content
and editorial schedule of a key B2B/B2C client. The successful candidate will liaise
between the creative and strategy teams, oversee the development of creative
elements and ensure proper strategic execution, organize a number of moving
content pieces, and provide support to community manager. This person will also work closely across
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internal departments – paid, brand, etc. - to ensure collaboration and
alignment.
Key skills for this position include the ability to work in
a fast paced, highly collaborative environment, an ever-present attention to
detail, the ability to shift and reprioritize quickly, promptly and effectively
problem solve, deliver results through ambiguity, the flexibility to engage
with differentiated inputs, and the ability to see the big picture and
demonstrate it using the numerous puzzle pieces of content and information. This
person needs to feel comfortable stepping into various roles – from community
management to campaign strategy – at any time to support all members of the
team.
There are many opportunities for the person in this role to
think creatively, at times unbounded and at other times within a strict set of
constraints. This role is perfect for someone who is looking to stretch his or
her capabilities and grow quickly.
Social@Ogilvy's practice is the dedicated Social Media
Marketing function within Ogilvy. Worldwide, the practice is comprised of close
to 100 experts in social media strategy, interactive design and programming,
and social media measurement. We're a truly global team focused on a strategic
approach to Word of Mouth marketing – operationalized through social media. Our
clients range from major consumer brands to government agencies and movements
for social action.
Responsibilities:
- Work closely with brand strategist, brand managing editor and creative team to
oversee development of monthly editorial content calendar, ensure content
maps to message platforms, and adheres to brand tone and voice
- Work closely with content production leader to provide feedback on content,
ensure on-time content delivery, and ensure all content aligns with brand
strategy
- Think creatively to produce new ideas and content initiatives each
month/quarter/year for a consistently superior social content calendar
- Manage multiple deliveries and priorities in the timely delivery of creative assets
- Provide leadership, guidance and support to community manager
- Work closely with internal team on the development of creative social strategies
- Liaise
with internal teams as well as client to manage and procure content
sources
- Work closely with paid social lead to develop paid recommendations and A/B
content tests on monthly basis
- Manage execution of social media campaigns
- Provide strategic creative insight in quarterly reporting
- Innovate solutions and efficiencies in content and editorial planning
- Contribute strategic thinking to brand initiatives
Required qualifications:
- 2-3years of relevant work experience in social media
- Deep knowledge of and passion for social media and digital culture
- Experience with a financial and/or B2B client a plus
- Outstanding communication, research and analytical skills
- Clear experience with process management, including organization and time management
- Must be extremely detail oriented, collaborative, but able to work independently in a fast paced,
- deadline driven environment
- Ability to work effectively and proactively within a team setting
- BA/BS
About us:
Ogilvy Public Relations Worldwide (Ogilvy PR) is a global, multi-disciplinary
communications leader operating in more than 70 markets. Ogilvy PR blends
proven PR methodologies with cutting edge digital innovations to craft
strategic programs that give clients winning and measurable results. In its 28th
year, Ogilvy PR provides strategic public relations counsel to a variety of
clients across its social marketing, public affairs, healthcare, consumer
marketing, 360-degree digital influence, corporate, and technology practices.
Ogilvy PR is a WPP company, one of the world's largest communications services
organizations (NASDAQ: WPPGY, www.wpp.com ). For more information, visit our
Web site at www.ogilvypr.com.
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