Assistant Media Planner

Title: Assistant Media Planner

Job Summary:

Assistant Media Planners (AMP) are supervised by a media planner and are required to assist in planning, implementation and maintenance of media campaigns. The AMP position is entry level and represents the start of a media career. This position is essential to the day-to-day running of the media account and requires an individual that works well in a team-based, fast paced, detail-oriented environment.


  • AMPs aid in development of media recommendations and take the lead role in assimilation of research data, vendor rates and specifications
  • Responsible for 3rd party ad server/tracker systems, including campaign set-up, traffic of creative and the pulling/creation of client performance reports
  • Responsible for account record keeping including client authorizations, insertion orders and tracking reports
  • Handle billing responsibilities and invoice reconciliation
  • Work closely with vendor contacts for optimal negotiation


  • Bachelor’s Degree (or equivalent)
  • Preferably some work experience, marketing-related internship, or relevant coursework
  • Strong interest in Media Planning (preference of Digital)
  • Aptitude for learning new skills (both technical and organic) and procedures is essential!
  • Strong organizational skills and detail-oriented
  • Adaptable to change and able to multi-task
  • Strong math and analytical skills
  • Advanced computer skills (Excel, PowerPoint, Word)
  • Able to speak and write clearly and persuasively

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