Account Manager - Social

Ogilvy Public Relations is seeking a social media-savvy

communications professional to join the London Ogilvy PR office as an Account

Manager on our [email protected] team, working for a major financial services

brand. This is a great opportunity to showcase your project management,

creative, and analytical capabilities by managing an ongoing editorial content

development programme for social media as well as supporting senior clients as

part of a high-level social media consultancy programme. The ideal candidate is

passionate about social media and word of mouth marketing, and thrives in a

fast-paced, creative environment.

Day-to-day, you will be responsible for the timely and on-budget

delivery of best-in-class social media content, acting as the main point of content

for global and local market clients, as well as a rolling reporting programme.

This role requires strong account and project management skills, experience

working across results-driven, global social media projects and a strong

understanding of integrated marketing communications principles and the role of

social media within those. In addition, you will be required to assist with

one-off projects for this and other Ogilvy clients, which may include social

media contests, partnerships, influencer relations programmes and high-level

social business initiatives within clients' organisations. You will be

supported by one Account Executive and will report to an Account Director.

You would be skilled at interacting with clients, evaluating client

requirements and developing a comprehensive social strategy built upon strong

research and insight, social content creation, incorporating social media

outreach, search visibility, effective and innovative engagement solutions, and

measurable outcomes.

You are an active and engaged social media user with previous

experience in executing social media programmes, either agency-side or

in-house. You will have a proven record in managing projects on time and on

budget, and an understanding of what makes good content.

This individual will:

  • Be responsible for the

successful execution of global and local social media projects for a major

financial services brand from the planning and creative stage through to

implementation and measurement.

  • Be experienced in people

management – delegation, managing complex to-do lists and giving feedback, as

well as managing upwards by keeping senior team members up-to-date

  • Work closely with clients

and account teams to apply insights from research into developing social media

strategies

  • Employ a variety of

research techniques to understand and analyze online data and provide insight

about relevant online conversations and voices in those conversations

  • Oversee preparation of

reports summarizing the effectiveness of social media strategies

  • Identify and reach out to

key social media influencers

  • Project management

dedicated to the strategic execution of ongoing conversation management of a

social media brand presence

  • Understand our clients'

brand values and identities and apply this understanding to the development of

content ideas and assets that are relevant to them and their audiences

  • Have strong project

management experience and the ability to use project management tools.

  • Manage projects by

working alongside our internal team (social analysts, creative & content

strategists and senior account leadership), manage relationship with external

agencies (creative, media buying, content production, event planning etc.) and

with the multiple stakeholders client-side.

  • Be able for managing all

financial aspects of a project: from development of statements of work to

delivering on budget.

  • Be able to successfully

manage client relationships day-to-day and under high-pressure situations.

  • Have strong understanding

of social tools (Radian6, Gorkana, Social Bakers, Buddy Media, SpredFast and

more).

  • Be a great networker
  • Have specific social

platform experience, notably Facebook, Twitter, Instagram, Google+ and LinkedIn

as well as measurement platforms, such as Radian6 and/or Sysomos.

  • Understand best practice

and thought leadership in Social Media.

  • Be able to project manage

and prioritise mutli-client demands.

  • Strive for innovation in

content creation by taking an active interest in trends in lifestyle,

influencers and social media

Person/Qualities required:

  • Pragmatic
  • Organised
  • Proactive
  • Passionate about great

content

  • Creative
  • Flexible / Open-minded
  • Communicator
  • Collaborative
  • Enthusiastic
  • Persuasive
  • Multi-tasking
  • Sense of humor

Ideal Background:

  • Experience in Social

Media, Digital, PR, Media, Advertising

  • Experience in executing

social programs and content creation, through planning through to

implementation and community management.

Removal Date 05-Apr-2018


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