Senior Brand Strategist

Company Description:

At NewsCred, our mission is to help brands tell exceptional stories that drive business results. We believe this is the future of marketing, and it can make peoples’ lives better – and improve the internet, too.

The truth is, when we started NewsCred, we didn’t know much about marketing. But we did know, as individuals, that we weren’t satisfied with the way brands marketed to us.  Fast-forward to today: We’re now the world’s leading content marketing company. We build software that supports marketers in content planning, creation, publishing, and analysis. We help brands speak to their audiences by providing both bespoke original content and content licensed from the world’s leading publishers. Finally, as pioneers in our industry, we provide unique professional services to ensure that our customers find measurable success through content marketing.

NewsCred exists because of the simply stated but enormously difficult challenge that marketers have in publishing wonderful content that actually helps us, the individuals that they are ultimately trying to reach.

Learn more at newscred.com and follow us on Twitter @newscred

Job Description:

We are looking for an exceptional Senior Brand Strategist to provide our top prospects and clients with strategic guidance on their content marketing. This position will work closely with our sales team and customer success team, presenting at sales meetings with senior level marketers, running Content Marketing workshops and training sessions, and developing monthly and quarterly progress reports for clients. The Senior Brand Strategist will help our customers navigate their toughest issues, providing guidance and advice at all stages of their content marketing journey, on topics ranging from editorial strategy and distribution, to analytics and measurement.

Responsibilities:

  • Support sales team, putting together strategic recommendations for prospects, presenting at meetings with senior level marketers, and running any pre-sale strategy work
  • Lead customized sessions/workshops with prospects and clients in order to teach them content marketing best practices
  • Manage the strategy of some of NewsCred’s top accounts, working closely with the account lead and editorial strategist to advise on the program
  • Make strategic recommendations to our clients on how to improve their content marketing programs
  • Prepare client business reviews, presentations and meeting materials
  • Produce thought leadership content (blog posts, webinars)
  • Effectively lead multiple projects at once while maintaining deadlines
  • Collaborate with our senior Customer Development Managers to ensure holistic client success
  • Collaborate with product team, sales and engineering to continuously improve NewsCred product, processes and customer experience
  • Collaborate with rest of Client Services team to deliver exceptional client service
Qualifications:
  • 4-6 years experience in a similar role, working with Fortune 500 companies
  • Deep understanding of content marketing best practices
  • Excellent presentation skills
  • Experience successfully leading meetings with senior-level marketers/executives
  • Objection-handling skills
  • Ability to think both strategically and creatively
  • An energetic, positive, infectious attitude with a deep love for customers
  • Self-starter with excellent leadership, communication and problem-solving skills (this is critical)
  • Desire to join a fun, fast-paced group and comfortable in business and social situations

Additional Information:

What we can offer you!

  • Everything we talk about in our “How We Work” document
  • Best-in-class compensation plans and equity in the company
  • The opportunity to work with some of the smartest minds in the industry
  • Our culture, which is the most important thing we offer: A place to do your best work and a chance for your voice to be heard in a democratic environment as we shape a high-growth industry. This is your company.

And of course we also have:

 

  • Great benefits, including a pension fund with match and a generous vacation policy
  • Come see why our culture has won numerous awards, including Fortune Magazine's 100 Best Workplaces and a spot on the 10 Best Workplaces in Advertising + Marketing for the second year in a row!

    All your information will be kept confidential according to EEO guidelines.

    Please, no third-party resumes for this role. Candidates submitted by agencies will not be reviewed.


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