Join our Marketing Science team. We unlock the full potential of businesses on Meta platforms by transforming advertising performance and industry practices with data-driven analytical methods.This role will provide an opportunity for you to not only provide strategic direction to advertisers about their measurement efforts, but also to create tools, develop global programmes and identify ways to automate Marketing Science guidance.
Marketing Science Partner, Mid-Market EMEA Responsibilities:
- Collaborate with cross-functional teams such as Sales, Product, R&D, Business Engineering, Data Science, Ads Research, Creative Shop to help drive adoption of product best practices
- Apply your analytical expertise to identify root causes for product adoption gaps to drive new business growth
- Run internal and external education sessions on measurement best practices
- Consult with advertisers on their common business challenges, current tech stack, 1P data availability and measurement solutions for different needs (marketing mix effectiveness and media allocation choices, or key measurement questions)
- Contribute to the product roadmap to improve usability and suitability for a cookieless world of Meta measurement solutions and methodologies
- Assess the impact of programmes and initiatives to drive value for Marketing Science, Meta and advertisers
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- 5+ years of experience working in marketing effectiveness, market research or business intelligence
- Proven experience to communicate in a simple way, complex analytical concepts and/or problems
- Proven experience with creating and delivering data-driven presentations to leadership teams
- Experience analyzing and manipulating datasets to understand patterns and provide insight
- Understanding of test design methodologies (geo-tests, A/B tests, multivariate tests, Randomized Control Trial experiments) along with survey sampling, and/or panel data
- Familiarity with SQL
- Experienced in managing multiple complex projects
- Background in working on marketing effectiveness on advertiser side
- Familiarity with basic commands in R and/or Python
- Understanding of the advertising landscape
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.