Senior Product Marketing Manager, Creative Cloud for enterprise IT

    • San Jose, CA

As a Senior Product Marketing Manager on the Creative Cloud for enterprise team, you will drive the product marketing strategy to delight IT administrators within our enterprise accounts. IT admins play a meaningful role in deploying, managing, and enabling the usage of Creative Cloud licenses. You will be responsible for working with the product team to identify needs and solutions for IT admins. You will also drive the development of messaging, use cases, personas, marketing programs, thought leadership and sales enablement programs to help our field sell and activate licenses through their IT contacts. In doing so, you will work with many cross functional teams, including product management, sales, customer success, and campaign marketing to strengthen the relationship with IT.

The ideal candidate is strategic, organized, and comfortable determining the workings of complex enterprise SaaS deployments. Candidates should excel at working in a fast paced work environment with products going through rapid/continual changes. Attention to detail and the ability to grasp and translate technical capabilities into tangible benefits and value propositions are crucial.

Responsibilities include:

  • Develop product marketing strategies, plans and programs that increase transparency and control for enterprise IT admins (including license and user management; storage; usage analytics and reporting; security and more)
  • Drive key admin-facing product launches
  • Demonstrate key customer insights and data to develop accurate, relevant and impactful messaging, and work with internal teams to ensure its implementation across all channels
  • Improve the IT admin experience by understanding SaaS industry standard methodologies and analyzing competitor investments to define opportunities, objectives, threats, and priorities
  • Drive sales enablement strategy and content to train the Commercial, Government, and Education enterprise sales teams worldwide
  • Partner closely with the various product marketing and campaign teams to plan and execute CCE activities

To Succeed:

  • Experience marketing and/or selling to enterprise IT
  • Proven ability to drive global, cross-functional initiatives and programs that demonstrate original thinking
  • A passion for digital media, and the role Adobe plays in helping enterprises succeed with their digital transformation
  • Excellent written and verbal skills with the ability to work cross-functionally across marketing, sales, and product management teams
  • Proven experience communicating and presenting data to partners and senior executives
  • Validated teamwork and collaboration
  • Results oriented, and a self-starter
  • BS/BA in Business, Marketing, Communications, or related field required
  • 6+ years of Product Marketing experience, ideally in the enterprise SaaS space - design background a plus; experience marketing to designers or creatives a plus.


At Adobe, you will be immersed in an outstanding work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our outstanding Check-In approach where ongoing feedback flows freely.

If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status

At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status.

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