Customer Segment & Product Specialist

    • San Jose, CA

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver outstanding digital experiences. We're passionate about empowering people to create breathtaking and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to building outstanding employee experiences.

The Challenge!


We're looking for a leader that is intimately familiar with Adobe's products, customer segments, and inner workings to infuse these approaches and understandings within the Non-Gen Conversion programs. Each product and customer segment group understands their customer segmentation, attitudes, and engagement techniques. Our non-genuine user base includes these very same customers who just happen to have non-genuine products, but in all other ways are similar and we want to use the best of these understandings and partnerships in our conversion optimization work. This role is to be that "bridge" between these teams, serving as a liaison for the non-genuine team with these groups, and vice-versa…ultimately driving exceptional partnering and leverage that feeds into our segmentation, personalization, and engagement efforts.

Who We Are


We are the Fraud Prevention and NonGenuine Conversion Team, which might not seem core to the Adobe business, but we are, largely due to the business impact and opportunity that fraud and non-gen conversion represent. We are a team that functions almost as a "startup" within Adobe, with exceptional collaboration, influence, and integration across all aspects of Adobe's business. We have consistently grown this business by >250% every year for 4 years, and are looking to continue this trajectory by adding another key role that drives this multi-functional integration and leverage between product and segment teams and our efforts in a deliberate way.

The Role:


The creative and document world runs on Adobe applications. This role will affect millions of designers, photographers, artists, and knowledge workers within businesses and organizations globally who use Adobe's products to make the impossible possible…but somehow wound up with non-genuine versions or versions that have other aspects of risk. Our programs identify these conditions, allow customer communication and management of the customer journey, and ultimately drive conversion-based business. This role facilitates the continued development and optimization of the various customer-outreach and conversion programs, within a leadership team that leads inter-dependent elements of Engineering, Platforms, Analytics, Go-To-Market, and Fraud Prevention. Help us define and execute the next stage of growth of this dynamic business by bringing your leadership and experience to bear…in new ways to new sets of challenges and evolving landscape.
  • Work closely with our various Product teams in helping them understand our activity, and us in understanding what they are doing that can be directly leveraged.
  • Define Key Performance Indicators for the areas of optimization and leverage
  • Reinforce a customer-centric, compassionate, and data to drive approach in all our work

What is needed to succeed!
  • Intimate knowledge of Adobe products, internal programs, and associated internal teams
  • Understanding of Customer Segmentation and Personalization approaches
  • Experience with eCommerce and Inside-Sales type customer initiatives
  • Passion for customers
  • Confident but humble working style, highly collaborative
  • Passion to make a big difference and be part of a unique team
  • Make a big difference and be part of a unique team


At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely.

If you're looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, religion, age, sexual orientation, gender identity, disability or veteran status.

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