Marketing Manager- China

Manhattan designs, builds and delivers market-leading Supply Chain Commerce solutions for its customers around the world. We help drive the commerce revolution with unmatched insight and unrivaled technology, connecting front-end revenue and relationships with back-end execution and efficiency-optimized on a common technology platform. This platform-based approach is enabling leading companies across the globe to get closer to their customers and achieve real-world results.
Key Duties and Responsibilities

  • Develop and execute the territory marketing plan as approved by Global Marketing;
  • Undertake demand generation to build a viable pipeline to support sales targets;
  • Build and maintain effective partnership with local management and sales teams to execute short and long term strategy plans according to global direction and local market needs;
  • Measure and report to Global Marketing the territory marketing objectives and results;
  • Manage local website content, ensuring accuracy and relevance to market, and optimising traffic to site;
  • Support local PR strategy and tactics as set out by International PR Director and Global Communications strategy;
  • Identify and develop local customer case studies and other content;
  • Create local sales tools in accordance with Global Marketing brand standards;
  • Manage country marketing database integrity, CRM campaign management, target account profiling, and marketing reporting;
  • Work closely with Global Marketing and local sales organisation to ensure the alignment of marketing and sales in support of territory sales goals, brand consistency, and strategic marketing needs;
  • In conjunction with Global Alliance Marketing, work with Alliance partners to gain support for local marketing programs;
  • Leverage Global Marketing resources, campaigns, and marketing assets to best use for local market;
  • Organise execute Tradeshows, Seminars, and User/prospect Conferences;
  • Create, execute, and measure market awareness activity including e-marketing, direct marketing, and telemarketing;
  • Adhere to Global marketing measurement and reporting procedures, submitting detailed monthly analysis on time, and interacting weekly with Senior Director International Marketing for guidance;
  • Manage all activity within budget allocated as part of Global Marketing investment;
  • Be an ambassador of the brand;
  • Travel up to 20%

Skills/Qualifications
  • Prior B2B sales and marketing experience preferred
  • 7+ years as marketing professionals, preferably in the technology/ software environment
  • Excellent written, verbal and presentation skills (in both Chinese and English)
  • Ability in developing and maintaining effective partnership with internal and external customers and partners
  • Results oriented and able to manage pressure, and meet tight deadline
  • Experience in telemarketing and lead generation through outbound activity;
  • Excellent project management skills
  • Possess the highest level of integrity, ethics and professionalism
  • Familiar with local marketing channels to react quickly in a fast-paced high-growth environment
  • Demonstrate ability to implement with extreme attention to detail and exceptional communication skills
  • Requires regular interaction with the cross functional teams and departments
  • Must be able to handle multiple tasks efficiently
  • Possess ability to effectively work as part of a Global Marketing team, with remote direct supervision. Must be able to adhere to Global standards and strategy while interpreting execution effectively for the China business
  • Must proactively present ideas and programs to the Senior Director International Marketing and local leaders, and be able to execute effectively under minimal supervision, when necessary
  • Able to work in a multi-national environment with strong cultural awareness
  • Quick learner - ability to gain strong understanding of solutions and overall business in a reasonable short timeframe
  • Bachelor's degree in Marketing or similar qualifications is required
  • Minimum 3 - 4 years of experience working in a similar stand-alone role with demonstrated success
  • Supply Chain / Omni-channel industry experience is a preferred
  • Experienced working in a US multi-national company with a matrix report line
  • Experience of using e-marketing tools and knowledge of e-mail campaign execution

Manhattan Associates, an Equal Opportunity/Affirmative Action Employer, is at the forefront of the most innovative technologies. Our business casual environment provides plenty of opportunity for growth within your career. We pride ourselves on promoting a culture that encourages open minds, fosters superior communication and creates new possibilities. We are committed to attracting and cultivating an inclusive environment that leverages unique backgrounds, experiences and perspectives. We believe our people and culture gives us a competitive edge, and allows us to work collaboratively to drive Supply Chain Commerce innovation.

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Manhattan Associates is at the forefront of the most innovative technologies, in a business casual environment that provides plenty of opportunity for growth. We pride ourselves on promoting a culture that encourages open minds, fosters superior communication and creates new possibilities. Manhattan Associates is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a veteran. In the United States, Manhattan Associates participates in the Employment Eligibility Verification Program (E-Verify) operated by the Department of Homeland Security in partnership with the Social Security Administration. Participation in the E-Verify Program allows Manhattan Associates to confirm the employment eligibility of all newly hired employees after the Employment Eligibility Verification Form (Form I-9) has been completed.


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