Product Marketing Manager

3+ months agoRemote
About LogRocket

Founded in 2016, LogRocket's goal is to make every experience on the web as perfect as possible. We're solving a huge challenge for product managers and developers - understanding the user experience. LogRocket is the first system that gives these teams complete visibility into their customer's experience using their web apps - through pixel-perfect replays of user sessions and clear insight into logs, errors, and network activity.  We've already attracted an elite roster of over 2,500 customers including Reddit, Ikea, and Airbnb, just to name a few. Our focus is on building software with care and craftsmanship and our engineering blog posts offer a taste of that.

Backed by top investors such as Matrix Partners, Battery Ventures, and Delta-V Capital, we've raised $55M in funding and we're eager to bring talented people onboard to support our growth. We're on a mission to improve society's experience with software and that's where you come in.


  • Develop LogRocket's product messaging and value props
  • Author and publish thought leadership content showcasing the benefits of the LogRocket solution
  • Contribute to stronger target personas and align messaging and themes to their primary needs
  • Effectively manage release cycle and launch of LogRocket services and solutions
  • Contribute to go-to-market strategies for LogRocket solutions
  • Help drive awareness and share of voice with defined markets
  • Work with Sales and Marketing teams to contribute to demand generation programs to meet pipeline targets
  • Share product knowledge and utility with Sales and other channels
  • Closely collaborate with Engineering leadership and teams
  • Become an expert on the market, customers and buying behavior

About You:

  • 3 - 4+ years of domain-specific knowledge working with a B2B SaaS product
  • Proven excellence in application development or SaaS product marketing
  • Technical aptitude and intellectual curiosity, excited and ready to become LogRocket expert
  • Excellent communication skills and ability to create content and collateral, including white papers, data sheets, web copy, social media copy, presentations, demo scripts, case studies, etc.
  • Demonstrated success working with customers to generate quotes, referrals, testimonials, and other customer references
  • Experience and success with persona marketing, content generation and marketing
  • Strong team player, results oriented, and capable of working in a fast paced, changing environment
  • A leader who can drive consensus and articulate program recommendations and trade-offs to senior executives
  • Ability to collect and analyze market and competitor data to influence and support product marketing strategy
  • Possesses a metrics driven mindset with high attention to detail to prioritize projects in a dynamic environment

Benefits & Perks:

  • Extensive health, dental, and vision benefits
  • Open vacation policy - we all work hard and take time for ourselves when we need it, no strings attached
  • Three months of fully-paid parental leave to any employee welcoming a child into their home
  • 401k and commuter benefits
  • Generous stock options - we all get to own a piece of what we’re building
  • Regular team outings and activities
  • Flexible working hours and location
  • Monthly employee gifts
  • For those in office, catered lunches throughout the week and a fully stocked kitchen with all your favorite snacks (healthy & non-healthy)

Even if you don’t meet all of the listed requirements, we still encourage you to apply. We believe learning is a vital component of success in any role here at LogRocket, and we’re happy to chat with folks from non-traditional backgrounds for our open roles.

LogRocket is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Job ID: 583702ff-655e-4974-9b5f-837050dded8a

Perks and Benefits

  • Health and Wellness
    • On-Site Gym
    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
  • Parental Benefits and Childcare
    • Paid Family Leave
  • Work Flexibility
    • Flexible Work Hours
    • Remote Work Opportunities
  • Office Life and Perks
    • Company Outings
    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
  • Vacation and Time Off
    • Personal/Sick Days
    • Paid Holidays
    • Unlimited Vacation
  • Financial and Retirement
    • Relocation Assistance
    • Company Equity
    • 401(K)
  • Professional Development
    • Learning and Development Stipend
    • Promote From Within
    • Lunch and Learns
  • Diversity and Inclusion
    • Diversity, Equity, and Inclusion Program