Product Marketing Intern

Do you want to spend your summer in San Francisco at a hot mobile gaming company? This summer you have the chance to be part of Kabam's Internship Program! As an intern at Kabam, you will be matched up with an experienced mentor. You’ll work in a collaborative, open environment and get meaningful work. Learn more about our Intern Program by visiting our website http://careers.kabam.com/university/.

During your internship expect to:

  • Drive go-to-market and lifecycle management strategy and execution from pre-launch, launch and post launch through the acquisition, retention, and monetization funnel
  • Help manage the global lifecycle of games with a local perspective
  • Help define product positioning, target audience, and build a brand identity for games
  • Work with art teams to develop marketing assets that are clear, concise, and creative
  • Assist all community management efforts and collaborate with other consumer facing experts
  • Complete an analytical project that will help you build your interests and skill sets while creating value within the business unit
  • Projects may include Player Analysis, Competitive Analysis, building out Social Media presence or recommending new channels that create valuable consumer awareness
  • Approach challenges with both a holistic and detailed approach

Requirements:

  • College junior or senior, graduating December 2016 – June 2019; or seeking a Graduate degree
  • Genuine interest in being involved in a consumer-focused cross functional marketing role, with a focus on mobile
  • Understanding of the gaming and/or mobile app space a strong plus
  • Excellent communication and interpersonal skills
  • Strong analytical skills
  • Superior organizational skills; results-focus with superb execution and follow-through; highly detail-oriented
  • Open to learning in a team environment and willing to take on responsibility for your own projects

How have past interns impacted Kabam?

  • Supported the planning and execution of an unannounced game’s go-to-market strategy through conducting a product analysis, competitive analysis of RPG games, and generating a campaign to utilize celebrities in endorsements.
  • Localized app store description of an upcoming game for China by identifying marketing nuances through translating descriptions of top-grossing RPG games in the Chinese market
  • Assisted the team in selecting talent for celebrity endorsements and brainstorming potential TV commercial concepts
Career Progression
Interns who excel may have the opportunity to continue working part-time during their senior year and/or receive a full-time offer to join Kabam after graduation.

Benefits:

  • Competitive paid internship
  • Daily catered lunches and dinners
  • Free snacks and beverages
  • Commuter benefits, 401k, and medical insurance
  • Educational speaker sessions with industry leaders
  • Network within the company
  • Be apart of a fun group of interns!
  • Team building and social events: welcome event, scavenger hunt, and baseball game

Relocation not provided
Interns must be able to work in our San Francisco office. The intern is responsible for own relocation and housing.

Timeline

Applications Accepted:            September 2016 – November 2016
Interviews:                                November 2016 – January 2017
Offers:                                       January 2017 – March 2017
Internship Program:                  On or around June 1, 2017 – August 25, 2017
 


About Kabam:
Kabam, Inc. (“Kabam”) creates, develops, and publishes massively multiplayer games that are available to a global audience on mobile devices via its own dedicated channel in the Apple App Store, Google Play, and the Amazon Appstore. The company is valued at more than $1 billion and has been profitable since 2012. Kabam has created six titles that have grossed more than $100 million each in their life. Kabam has more than 700 employees around the world, with corporate headquarters in San Francisco. The company's investors include Alibaba, Canaan Partners, Google, MGM, Intel, Pinnacle Ventures, Redpoint Ventures, Warner Bros. and others. More information about Kabam can be found at www.kabam.com.  

USA ONLY:
Kabam is an Equal Employment Opportunity Employer
Successful applicants will be asked to show proof that they can legally work in the U.S.


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