Senior Designer

Job Description
In the Customer Experience and Growth (CXG) team within IBM Digital Business Group (DBG), innovation is our business. We focus on creating the next generation web experience by challenging the status quo and see beyond the horizon.
You will be at the center of this innovation. As a design lead, you will work in a highly-talented, high performing, cross-disciplinary team to research, rethink, invent, design, build, and evolve the IBM experience. You will build a versatile design system that will support all of ibm.com and its user journeys. You will work on all levels of design from core elements to high-level components, experience patterns, and shared services.

At the foundational level, you will test and validate the new Duo design elements within ibm.com and work with writers and other designers to create standards and guidelines. At a component level, you will help the team to evolve existing components into Duo thinking, style, and function. At a patterns and shared services level, you will design new components around the new journey system while applying and pushing the limits of the new Duo design standards. At all levels, you will work with other designers, UX designers, and researchers to test and validate components and patterns, and create truly innovative, delightful, relevant, and useful solutions to help our users achieve their goals. And as a member of the core design system team, you will provide design and creative support to adopters and various teams internally and externally.

Location: NYC, NY

Key responsibilities:
- Evolve the design standards for ibm.com (current Northstar, future Duo)
o Test and design with Duo design principles and styles
o Work with writers to formulate and synthesize visual standards and guidelines
o Work with developers to implement new elements and components
o Work with researchers to plan tests for new standards and components
- Provide creative and design support
o Evangelize the standards and design system
o As a lead designer, you will be working closely with various teams across all BUs to provide creative and design support and leadership
o Provide art direction and design support
o Identify opportunities for education, then plan and execute
o Be an official and unofficial mentor to all ibm.com designers
- Evolve ibm.com
o Work with teams to design and build the next generation ibm.com experience.
o Create new components, patterns, and shared services towards the new journey system while implementing the new Duo principles and styles
o Identify components, patterns, and templates to be incorporated into the standards
- The standards site
o Work with the standards site designers within the team to communicate the new and evolving standards effectively
- Design culture and Design Thinking
o As a design lead, you will help the organization establish design culture
o Motivate the team to establish and practice Design Thinking
o Lead design critique sessions
o Be a creative builder and have fun!

Required Technical and Professional Expertise

- 8+ years of experience in visual and UX design
- Must possess solid foundations in graphic design
- Creative, out-of-box, and strategic thinker
- Successful track record leading interdisciplinary teams
- Ability to either create animated prototypes, or art direct the design & production of prototypes
- Substantial experience in using, designing, and managing design systems
o Systemic design approach
o Usability and accessibility
- Demonstrated ability to formulate research plans and execute
- Hands on experience with Design Thinking and Agile methodologies

Preferred Tech and Prof Experience

Proficiency in digital design tools.

EO Statement
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.


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