Japan Personal System Consumer Marketing Manager

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Applies expert subject matter knowledge to manage staff activities in solving most complex business/technical issues within established policies. Manages activities of non-exempt/exempt individual contributors (typically Expert/Master) and/or MG1s. Has accountability for a large multi-department area(s) or location(s) with significant impact on business unit results and organizational strategy. Acts as a key advisor to senior management on the development of overall policies and long-term goals of the organization. Plans, manages and monitors high-end operational/tactical activities of Staff. Staff members'primary focus is on either high-end tactical or broad strategic issues or a combination of both. Recruits and supports development of direct staff members. Position typically reports to Director or above.

Additional Guidance/Criteria:

  • Directs and controls activities within a sub-region or Region.
  • Typically manages 10 or more direct reports. Span of Control guidelines may differ from these numbers.


Responsibilities:
  • Hire/manage/develop senior ICs.
  • Direct/supervise the development and alignment of multiple marketing strategies, value proposition and tactics to drive awareness, consideration and purchase intent for HP products/services/solutions offerings across regions.
  • Direct/supervise the design and execution of an integrated current and future solutions offerings based on internal products/services/solutions and external partner offerings.
  • Direct/supervise the development/deployment of program goals/benchmarks and measurement of results using appropriate marketing metrics.
  • Direct/supervise the identification of key ecosystem and drive technical and business alignment by leveraging our partner ecosystem.
  • Direct/supervise the creation and execution of marketing message and positioning for specific industry and customer segments.


Education and Experience Required:
  • BA or BS in Marketing or related field; MBA preferred.
  • 10+ years marketing experience and/or solution development.
  • Experienced in managing virtual teams.
  • Prior experience in managing direct reports.
  • Industry, sales, channel and/or program management experience.


Knowledge and Skills:
  • Excellent interpersonal skills; ability to build, manage and influence direct reports and virtual teams.
  • Mastery knowledge of marketing principles, practices, tactics and tools.
  • In-depth understanding of cross-geographic competitive environment.
  • In-depth knowledge industry, segment, commercial and consumer large accounts.
  • Excellent written/oral communications and analytical skills.
  • Excellent negotiating skills.
  • Ability to interface effectively with executive management and functional disciplines..
  • Excellent influencing, consensus-building and conflict resolution skills


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