Event Marketing Manager - France

The Opportunity
Are you an events expert that loves bringing a brand to life for consumers?  HomeAway is looking for a event marketing manager who is skilled at activating the marketplace through unique offline experiences and events.  This role would own event strategy and execution on a local level including B2C and B2B focused events.  You would also be responsable for exploring new potential event partnerships and approach to help build the HomeAway vacation rental marketplace and engage travelers.  This role will work side by side with the regional and country marketing managers and report to the Director of Local Marketing.  

- Producing HomeAway’s event strategy for the local market, defining the annual roadmap
- Executing offline events and sponsorships:
1. 3rd Party Owner, Property Manager, and PMSC Event Sponsorships (30%)
2. FRBO recruitment events
3. Produce traveler annual sponsorship and events calendar
- Measuring relevant event performance metrics.
- Work with internal creative services as well as outside vendors for booth setup / breakdown and provision of giveaways -On-site execution of events as necessary
- Executing the communication plan to ensure successful attendance and visibility of the events with support of social, media and PR teams

- A considerable background of sales / marketing experience, with strong event planning experience
- Deep understanding of the latest trends in event marketing and experiential marketing
- Detailed-oriented with proven project management skills with the ability to manage requirements from multiple stakeholders from various business groups to align to a cohesive event approach
- Creative problem solving and ability to manage changing requirements or last minute problems with composure
- Independent worker who consistently meets tight deadlines and is flexible & confident in a fast-paced work environment
- Ability to provide strategic planning for the customer experience at an Event, including measuring results and effectiveness
- Experience working with event agencies a plus

Meet Some of HomeAway's Employees

Shanaz H.

VP, Information Systems

Shanaz develops and manages various aspects of the HomeAway technological platform. She oversees HomeAway's database, analytics, CRM, and ERP systems.

Alexander D.

Software Architect - Mobile

Alexander designs the software for HomeAway's Android and iOS native mobile applications. Managing both software and server components, Alexander is responsible for overseeing the quality of HomeAway's digital offerings.

Back to top