Server Category Manager (Technical Product Marketing)

Hewlett-Packard Enterprise (HPE) is one ofthe world’s largest & most successful IT companies. With our corporateheadquarters in Palo Alto, HPE is among the world’s largest provider of ITinfrastructure, software, services, and solutions to small-and-mediumbusinesses and large enterprises including governments. We offer a diverseportfolio of products to more than 1,000 corporations and government clients inmore than 90 countries. We know that our people and values are the mostimportant elements in this success. We invest in your personal growth anddevelopment in an environment that will both challenge and reward you.

Our Enterprise Group (EG) combines theportfolio of Enterprise Server, Storage, Networking and Technology Services tosolve the complexities of the extended enterprise and deliver advancedsolutions and services to our global, commercial and public sector and SMB customersthroughout Taiwan.

In order to drive this continued successthrough our talented workforce, we have an exciting opportunity for a CategoryManager (Technical Product Marketing) to join the Data Centre Hybrid Cloud(DCHC) Division focussed on the Server market segment. The successful candidatewill lead the growth (FY17 Plan approx. $110M USD) in the Server businessacross Taiwan reporting into the Taiwan DCHC Category Management Lead. This isa Technical Product Marketing and Management role covering the Server segmentof the business in the capacity of product portfolio management, product launchand lifecycle, etc.

Roles and Responsibilities:

  • Responsible for the Server businesses to deliver on company revenue and margin goals
  • Leading an integrated team of country category management staff and manage staff career development and discussion
  • Provide thought leadership and program management for initiatives through competitive analysis, positioning & programme development and execution
  • Coordinate country based Go-to-Market (GTM) analysis, planning and evolution
  • Create and foster a mutually beneficial relationship with global BU or country communication and liaison
  • Coordinate and drive country based market share analysis and growth plan development
  • Drive and coordinate country based product marketing plan development and execution, product education and self-training
  • Represent HPE to the customer in all Server related activities and develop a core understanding of the unique business needs of the client within their industries
  • Delivery of country field communications; develop and coordination of distribution and reseller enablement plans
  • Coordinate and drive country based launch planning & event execution, promotions and programmes
  • Be the premier product evangelist and subject matter expert
  • Countrybased demo stock coordination and management


Education and Experience Required:

  • University or Bachelor’s degree; advanced degree or MBA preferred
  • Minimum 3 years in product management or technology solutions experience
  • At least 3-5 years’ experience in Network, Server and or Storage value propositions and awareness of relevant market landscape
  • Initiate and drive innovative/breakthrough cross-functional and cross organizational strategies and tactics that generate revenue and share
  • Proven collaborator and effective communicator to internal and external partners

Knowledge and Skills Required:

  • Server product knowledge with understanding of supporting technologies
  • Leadership skills to develop innovative growth plans within the HPE business team
  • Sound understanding on revenue recognition rules on multiple element deals, either direct or via partners
  • Effectively engage, present and influence at C level
  • Leverage strong understanding of the competition – both positioning strategy and technology – to create competitive advantage for HPE
  • Successfully build strategic relationships with partner senior management, principals and decision makers; aligning partner and HPE processes; developing and promoting HPE programs and offerings
  • Team effectively with others on the business team and extended internal network to ensure coordinated GTM execution
  • Coordinate and direct efforts across multiple sales teams and internal functions to drive results
  • Establish thought leadership in technical specialty area with customers
  • Create solutions that creatively address customer value chain and business requirements
  • Persuasively communicate the value of the solution in terms of financial return and impact on customer business goals
  • Extensive level of industry acumen; keeps current with trends and able to converse with client on issues and challenges

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