Product Director, Vehicle Search

We’re Hearst Autos and we are going to change the way consumers buy automobiles. With a recognized brand – Car and Driver – and the best editorial team in the automotive industry – we’re cutting a new path! We are looking for entrepreneurial-minded thought leaders across many disciplines. And, we mean business.

The Product Director, Vehicle Search serves as a thought leader and evangelist for all of our dealer product offerings.  You will own the roadmap from concept through end of life.  You should want to have many varied responsibilities – you will work side-by-side with UX and Technology teams, go on sales calls, meet with clients, coach and develop team members.


  • Dialed into how consumer shopping behaviors are evolving. How do people want to find their next car? How do they want to engage with the seller? When? What channel/device?

  • Full understanding of the vehicle ecosystem. How does vehicle information move through the system? How are vins collected and distributed?

  • Design the roadmap strategy. How will we win? Where are our gaps? What’s best for the bottom line?

  • Own the go-to-market strategy. What is the product packaging? How do we sell increased engagement?

  • Be a leader. Do you have a following? What is your vision? How do we achieve it?  How do we share accomplishments?

  • Be good with numbers. Define and Manage KPIs: financial, operational, customer behavioral. Can you build a rock-solid business plan? Are we making progress? Are the stakeholders smiling?

  • Keep a pulse on the market. What are the market trends? What is the competition doing? How do we drive prioritization and innovation? Which white papers should we publish?

  • Love to be on stage? You will give awesome presentations, demos and pitches to clients and stakeholders.


  • Deep knowledge of auto dealer products, auto dealer technology, and media platforms.

  • A demonstrated track record of successfully defining product roadmaps and ensuring their delivery.

  • Ability to translate market needs to a broad audience to drive the delivery of your plan.

  • Ability to speak with Consumers, Customers, Sales and IT and understand what they are saying, and that they will understand you.

  • Superb business savvy, strong negotiation skills and excellent communication.

  • Strong analytical, problem solving and diagnostic skills. You can make sense of DFP, GA and Omniture.

  • Comfortable with collaboration tools. Trello? Hipchat? Slack? Yes, please.

  • A roll-up-the-sleeves get-it-done self-directed mindset. Entrepreneurs welcome.

  • Automotive experience is a must.


  • BA/BS required, in Marketing or related technical degree desired; MBA preferred

  • 7+ years of proven experience in the development/ launching of products/services

  • Extensive understanding of business

  • Mix of technology (engineering, product management) and business (consulting, product marketing, sales, and channel) background is ideal

  • Excellent instincts, strong business acumen, team leadership skills and experience to bring together diverse views

  • Expert knowledge of product development life cycle (relevant experience in all phases).

  • Previous management/leadership experience required

  • Up to 30% Travel


  • A fun and collaborative environment with driven team members.

  • Exciting projects that allow you to work on, and learn, new technologies.

  • Work for an employee focused company that is building a great culture.

  • Competitive salaries, 401k, great benefits, and much more.

Meet Some of Hearst Autos's Employees

Chip G.

Director, Digital Product Portfolio

Chip conceives and develops new products across all Hearst Autos properties, bringing together car enthusiasts, dealers, and automotive manufacturers under one digital roof.

Jason H.

Senior Software Engineer

Jason oversees new web developments on the Hearst Autos API, allowing the Front-end Development Team to conceptualize data into user-friendly interfaces for more than 13 million customers.

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