Senior Marketing Manager - Innovation
- Beijing, China
Site Name: China - Beijing - ChaoYang District - Ocean International Centre - Tower A
Posted Date: Dec 17 2019
1. Always bear a Growth Mindset; Identify category innovation opportunity through deep consumer insight and market understanding. Lead and develop proper innovation that fits China based on true insight.
2. Manage full innovation process, including idea identification, concept development, business case validation, business model development, till full launch plan. Get internal key stakeholder well alignment during each gate(PMR).
3. Own brand short-to-middle term growth strategy and develop 1 year operation plan. Work with cross channels to identify channel growth plan that support brand growth. Own daily business operation and tracking, with fast reaction to any business challenges.
4. Drive positive, constructive, and trusted working relationship within team/key stake holders/organization.
Our goal is to be one of the world's most innovative, best performing and trusted healthcare companies. We believe that we all bring something unique to GSK and when we combine our knowledge, experiences and styles together, the impact is incredible. Come join our adventure at GSK where you will be inspired to do your best work for our patients and consumers. A place where you can be you, feel good and keep growing.
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