Centrum Senior Marketing Manager

    • Shanghai, China

Site Name: Citic Square
Posted Date: Jan 14 2020
Key Responsibilities:
•Build up China marketing strategy and annual plan of Centrum OTC+ Immunity + Pro-nutrient based on marketing analysis, including innovated market mix to meet new environment
• Oversee the formulation of marketing strategies and programs to achieve sales, margin and market share objectives within budgets
• Implement marketing strategies plan timely with high quality and professionalism
•Forecast product requirements, identify potential supply issues, and develop contingency plans
• Liaise with other departments such as sales, regulatory, medical affairs, sales, training and finance to ensure marketing strategies are realized. Maintain strong interdepartmental communication and liaison locally and globally
• Maintain up-to-date information and understanding of market, competitor and consumer behavior
• Ensure all business activities comply with the relevant Acts, legal demands, safety and ethical standards. Review complaints and suggestions relating to assigned products.
• Establish and reinforce relationship with internal and external partners
• To make a performance driven culture by managing KPIs
• People management, assess and develop team members to build a sustainable organization
• For new products, ensure a successful prelaunch and plan has been established and executed via working with sales team
• Managing brand budget within compliance and financial regulations effectively
• Build and be part of ONE TEAM culture

Qualifications

  • Education:
• Bachelor Degree and above

  • Experience:
• At least 10-year marketing working experience of medical field in which 5 years in managerial grade, very rich and solid marketing experience(branding building, launched products, demonstrated sustainable growth, managed portfolio of across category)

  • Knowledge, Skills and Abilities:
• High ability of communication and expression
• Spirit of entrepreneurship and team-building
• Good PPT skill
• Sense of urgency and logical thinking
• Ownership and accountability with strong leadership

*LI-GSK

Our goal is to be one of the world's most innovative, best performing and trusted healthcare companies. We believe that we all bring something unique to GSK and when we combine our knowledge, experiences and styles together, the impact is incredible. Come join our adventure at GSK where you will be inspired to do your best work for our patients and consumers. A place where you can be you, feel good and keep growing.

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