Forecasting Manager

Basic qualifications:

  • Proficient understanding of current and future pharmaceutical market drivers, competitive environment, and treatment algorithms across a range of disease areas.
  • Proficient understanding of GSK product strategies and organizational dynamics and how they impact on the forecast process.
  • Proficient competence in pharmaceutical forecasting. Proficient using Rx and other secondary audits, and epidemiology databases to develop forecasts.
  • Proficient in use of forecasting and model building software.
  • Proficient in identifying, applying and adapting analogs, benchmarks and order of entry models.
  • In-house consultant in therapeutic/customer, analytical/statistical, aspects of forecasting.

Preferred qualifications:

  • Oncology experience desired but not required.
  • Three years experience desired but will consider exceptional candidates with less experience.


Purpose: Creates forecasts for new products, line extensions, co-promotion, and in-license opportunities across multiple therapeutic areas. Forecasts drive Senior Management strategic planning, resource investment, and production planning decisions.

Key Responsibilities:

  • Insures accuracy and methodological appropriateness of forecasts.
  • Insures that forecasts address the impact of critical events, are logically designed and well documented, and represent consensus decision making among key stakeholders.
  • Insures timely completion of regularly scheduled and ad hoc deliverables. Regularly scheduled deliverables include
  • Annual Portfolio Review Forecasts
  • Annual Strategic Plan Forecasts with Templates
  • Quarterly Financial Forecasts
  • Monthly Demand (Consensus) Forecast by SKU for Manufacturing planning
  • Monthly Trade Inventory assessment
  • Quarterly National Level Field Incentive targets
  • Understands forecast key sales drivers, risks and opportunities. Keeps abreast of pharmaceutical industry, therapeutic area, and internal GSK developments, which could impact on forecast drivers.
  • Presents forecasts to internal customers, including VP Marketing, and Business Unit Heads, using effective oral, written, presentation, and data analysis skills.
  • Develops effective working relationships and regular productive communication with business partners/stakeholders: Brand management, Analytics, Finance, GMS, Business Development, and Global/Corporate.
  • Analyzes, evaluates, and recommends most appropriate techniques to use for developing a forecast– epidemiology, demand study, or analog based.
  • Evaluates and recommends most appropriate sources for forecast model inputs, including epidemiology sources, prescription and prescriber databases, primary and secondary research, and scientific literature.
  • Guides the design of required market research studies to validate forecast assumptions, architecture, and patient populations in a given disease area.
  • Identifies, analyzes, applies and adopts a variety of analogs, benchmarks and order of entry models to formulate forecast assumptions.
  • Contributes ad-hoc projects to provide strategic insights to product management and/or sales forecasting.
  • Evaluates forecasts developed by Global Business and Commercial Analysis for GSK pipeline compounds and in-licensing candidates for the US region.

Contact information:

You may apply for this position online by selecting the Apply now button.

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