店铺副总经理 - Gap

Job Purpose : 职位目标:

The Supervisor supports the Store Management team in driving revenue, controlling costs, leading an empowered team, developing talent, retaining talent within the store and complying with all legal compliance procedures. The Supervisor trains, coaches and manages sales associates, acts as LOD, serves customers and supports shipment and replenishment of product. The Supervisors role is to constantly look for new opportunities and ways of working that will create a better business



Business and Financial :业务和财务:

Optimises sales and controllable contribution within the store.在店铺内优化销售和可控业绩


Through leading and coaching:通过领导和教导:

Sets a high standard of personal productivity and encourages team to do the same设定较高的个人工作能力标准并鼓励团队也做类似设定;

Reviews and adjusts employee schedules to ensure appropriate floor coverage to complete all workload and to maximise sales审核并调整员工排班表以确保对楼层的适当覆盖,完成所有工作量,并尽可能的促进销售

Implements shortage action plan in partnership with the leadership team to minimize loss and achieve shrinkage goal和领导团队合作实施缺货行动计划,从而尽量减少损失并达成收缩目标

Prepares and analyzes LOD tracking sheets to optimize peak hour opportunities编制并分析LOD跟踪表格,以优化高峰客流时段的商业机会

Communicates and manages floor coverage as LOD 作为LOD沟通并管理楼层的覆盖情况


o Achieves budgeted sales in line with annual budget取得预期的销售业绩,并符合年度预算要求

o Works towards like for like sales growth以销售增长为目标工作

o Achieves planned shrinkage results for division取得分部计划中的收缩成果


Customer and Market:顾客和市场:

Ensures that the store is delivering the best possible customer experience.确保店铺尽可能提供给顾客最好的体验。


Leads store team to deliver the helpful customer store experience through:通过下列方式领导店铺团队提供最有帮助的顾客店铺体验:

Visual and signage execution and optimal commercial use of both space and fixtures视觉布展和标志性布展,优化且经济的使用空间和家具

Shop floor replenishment and productivity店铺楼层的补货和销售能力

Ensures an exceptional customer experience by assessing interactions on the sales floor and in the fitting rooms通过在销售楼层的互动和在试衣间的互动确保顾客获得卓越体验

Fosters customer centric culture by recognizing and rewarding team通过认可和奖励团队培育以顾客为中心的文化

Ensures optimal floor coverage to maximize customer engagement, selling and task completion确保楼层覆盖的优化,尽可能扩大顾客参与度、完成销售以及其他任务

Develops and trains multi tasking Associates that are helpful to the customer开发和培训多任务协理,以便为顾客提供帮助

Knows who our competitors are and what they do in the market了解我们的竞争对手及其在市场上的所作所为


Leadership and Employee :领导力和员工:

Builds and develops a high performance team in the store在门店组织和开发一支高效团队。


Provides coaching opportunities to ensure the store is constantly striving to up-grade and develop its talent. Acts as a mentor for new joins.提供教导机会,以确保店铺人才的升级和进步。成为新加入者的导师。

Ensures adequate training for all employees in customer service, merchandising, loss prevention, and other operational areas as necessary to perform the job确保所有员工都得到有关顾客服务、陈列、防止损失和履行职务所需的其他运营方面的充分培训。

Live performance management. Create a climate of high quality feedback, coaching and development.现场绩效管理。建造高质量反馈、教导和发展的工作环境。

Provides feedback on sales team members对销售团队成员作出反馈。

Provides on the job training to new employees为新员工提供在岗培训。


Positive competency movement in the store店铺发生的积极提高任职能力的活动

Active performance management in place in the store店铺内现场实施主动绩效管理

Exit interview feedback离职谈话反馈

Sales Associate Orientations completed on their division在销售协理所在分部进行入职迎新活动


Managing and Operating 管理和营运:

Demonstrates an effective and productive store supporting the business and demonstrates that Risk Management is a focus. 领导有效且具有较高销售能力的门店,促进业务发展,并以风险管理为重点。


Monitors and enforces adherence to all corporate policies (eg. Dress code, return policy, safety, LP etc.) as directed by the policies and procedures监督和推行对公司所有政策及程序规定的遵守(例如,着装准则,退换货政策,安全,LP等等。

Monitors and implements quarterly Ops audit监督和实施季度Ops审核

Conducts daily floor walks for Store to ensure brand retail standards are maintained每天在店铺进行楼层巡查确保店铺达到了品牌零售标准

Compiles daily / weekly divisional action plans that are focused on brand / customer service standards遵守以品牌/顾客服务标准为重点的每周/每天分部行动计划


Organisational Standards delivered to corporate guidelines.组织水准与公司指导原则的相符程度。

Replenishment Audits achieve or better corporate tolerance targets.达到补货审核要求或更高的公司容错目标。

Brand retail standards in line with company expectations品牌零售标准与公司期望值相符



管理和操作 Managing and Operating:

  • 运作一个有效多产的团队来支持业务需要。聚焦风险管理。

Demonstrates an effective and productive team supporting the business and demonstrates that Risk Management is a focus.

Required knowledge, skills & abilities:

  • 丰富的领导和交流技巧。

Proven leadership and communication skills

  • 在店铺系统,政策,程序上有经验。

Expert in store systems , policy and procedures

  • 必须具备优秀的口头和书面交流技巧,并有能力影响所有层面的管理人员和员工。

Must have excellent verbal and written communication skills and the ability to influence all levels of management and staff

  • 能够分析财务数据以得出结论。

Ability to analyze financial data to drive results

  • 强大的问题解决,组织,时间管理和沟通技巧。

Strong problem-solving , organizational, time management and communication skills

  • 必须有独立工作的能力和及时作出有效决策的紧迫感。

Must have high sense of urgency with demonstrated ability to work independently and to make effective decisions in a timely manner

  • 能够独立做出商业和员工相关判断

Ability to exercise independent judgement to make business and employee-related decisions

  • 能够委托和决定任务和责任的优先次序。

Ability to delegate and prioritize tasks and responsibilities

  • 有效分配时间,处理多重需求和抉择优先事项。

Allocates time effectively, handles multiple demands and competing priorities

Experience required:

  • 有作为店铺经理的管理执行经验。

Demonstrated management skills as Store Manager

  • 丰富的人员发展追踪记录,人力资源规划,时间管理和优秀的领导能力素质。

Proven track record in people development, manpower planning time management and strong leadership qualities

Schedule Requirement:

  • 能够根据工作要求适应弹性工作时间,工作时间可能包括周末和夜班。也可能需要通宵工作。

Ability to work a flexible schedule to meet the needs of the business, will require weekends and evening shifts. Overnights may be required.

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