Account Coordinator - Multimedia Advertising

Account Coordinator Multimedia Advertising, PART OF THE USA TODAY NETWORK, is Michigan’s Largest Media Marketing Company. We combine the largest news and information audience in the state with the top-multi platform marketing experts to provide businesses with a single partner with one purpose, to help them grow. We deliver the trusted brands of Michigan’s largest audience, including the Detroit Free Press, The Detroit News, the Lansing State Journal, hometownlife/O&E Media, the Livingston Daily Press & Argus, Battle Creek Enquirer, and the Times Herald. seeks a dynamic individual to join our world class sales and marketing team. As an Advertising Account Coordinator, you will provide administrative, clerical, and data entry support to the sales organization, utilizing deep understanding of the company’s multimedia solutions.

Key position responsibilities include:


Ad Scheduling, Proofing & Trafficking (multimedia solutions): Accurately schedules customer’s ads and traffics artwork; reviews and coordinates proof changes with Account Manager. Resolves ad scheduling issues. Handles digital fulfillment responsibilities.

Software/System Testing: Utilizes proficiency in office technologies to support sales teams. Assists with any technology upgrades.

Account & Contract Setup: Accurately sets up new customer accounts, contracts, etc. Assists with account reconciliation needs.

Reporting: Runs daily, weekly, and monthly reports as needed to support sales team. Processes rate proposals & ensures all billing is correct for all projects. Performs audit checks.

Initiates Action: Proactively initiates projects as needed to support sales team and exceed customer expectations.


Planning & Organization: Maintains customer records including contact information, insertion orders, billing, history, etc. Assists with planning and coordination of special projects.

SalesForce (CRM): Utilizes a sales automation system to manage day to day activities and keep Account Executives and sales team informed of all client updates.

Rate and Product Knowledge: Demonstrates a deep understanding of digital & print product offerings, rates, and value proposition.

Time Management: Effectively manages multiple tasks, accounts and projects in a timely manner to meet deadlines.

Promotional/Marketing: Supports promotional and marketing projects as needed.

Sales Skills

Internal Customer Support: Supports Account Managers, Account Executives, Sales Leader, and other internal departments through 5 Step Sales Process: : 1. Plan & Prepare; 2. Evaluate Needs; 3. Build the Solution; 4. Present & Close; 5. Follow Through. Handles all other duties as requested.


Team Communication: Regularly communicates with team members on upcoming changes; anticipates needs of teammates.

Workload Communication: Works with fellow Account Coordinators as needed to balance workload. Notifies supervisor of potential work overload or future scheduling issues.


Agent for Change: Drives process improvements and initiates positive, constructive change.

Collaborative: Gains trust of teammates and builds consensus.

Openness to Coaching: Understands the needed for positive change and is receptive to constructive feedback.

Enthusiastic for Change: Embraces and quickly adapts to changes.

Creative Thinking: Offers ideas which will move the sales process forward more effectively.

Requirements include:

  • At least 1 to 3 yrs. experience in an account service or customer service professional environment
  • Media industry experience preferred
  • Associates or Bachelor’s Degree a plus
  • Strong organizational skills
  • Proficiency with Microsoft Word, Excel, PowerPoint required
  • or other CRM experience preferred
  • Data entry experience
  • Ability to type 40 wpm
  • Good grammar and spelling skills
  • Proofing skills
  • Experience managing/safeguarding confidential information
  • Demonstrated experience handling multiple tasks and projects effectively in deadline environment
  • Experience working and communicating effectively as part of a team and independently
  • Demonstration of the above key competency areas of Results, Strategy, Sales Skills, Communication, Collaboration


The USA TODAY NETWORK is the largest local to national media network in the country. Powered by integrated and award-winning news organizations with deep roots in 92 local communities, plus USA TODAY, the multiplatform news network informs and engages more than 100 million people every month through its diverse portfolio of digital, mobile, and publishing products. To connect with us, visit

Gannett Co., Inc. (NYSE: GCI) is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We will consider all qualified candidates regardless of race, color, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, education, political affiliation or veteran status.

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