Program Manager, New Products - Product & Service Operations

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities â€" we're just getting started.

The PSO New Products team is seeking a Program Manager who is passionate about testing and launching Facebook's newest business and marketing solutions. This person will work with internal stakeholders across various teams to (1) bring operational strategy and process to alpha/beta testing, and (2) prepare new products for scaled release. To that end, candidates must be able to partner effectively with our partners in Engineering, Marketing Science, Product Marketing and Operations, and be comfortable performing under high-pressure, fast-moving and often ambiguous conditions. The ideal candidate will be strong at cross-functional communication and project execution, knowledgeable about marketing, adept with Facebook's business tools (e.g. Ads Manager), and have an aptitude for measurement and data analysis.


  • Work with Product and Sales teams to manage, monitor, build, and recruit for product tests with advertisers (i.e. alpha/beta tests). Liaise with Product teams to troubleshoot and problem-solve issues that arise during testing
  • Work extensively with cross-functional partners - e.g. Product Manager, Product Marketing Manager, Marketing Science, and Data Science teams â€" in order to scope test design/requirements and manage test launches
  • Act as the main point of contact for Product, Sales and Marketing Science to ensure smooth and seamless test execution and product roll-out
  • Act as a subject matter expert and have ability to communicate effectively and build relationships across both technical and non-technical teams
  • Leverage go-to-market product launch experience, in order to funnel early feedback in the product development and iteration
  • Work with team members to determine need for test performance tracking and analysis
  • Bachelor’s degree in Marketing, Advertising, Statistics, Economics, Business, or related field
  • 4+ years work experience, 2+ years experience in a program/project management capacity
  • 2+ years work experience in managing the implementation, tracking and measurement of marketing digital campaigns
  • Experience designing experiments and knowledge of A/B testing
  • Knowledge of advertising marketplace and ad products
  • Experience with Power Editor, Ads Manager, and/or other interfaces within Facebook's ad platforms
  • Comfortable dealing with ambiguity and unstructured problems
  • Open, collaborative and proven team player, with an ability to initiate and drive projects to completion with minimal guidance or support
  • Experience leading data-driven projects and ability to communicate results and insights to cross-functional partners
  • Ability to contribute at both strategic and operational levels
  • Analytical experience including familiarity with SQL
  • Experience working with or in support of diverse communities

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