Industry Manager, Education

Industry Manager, Education

(Chicago, IL - Menlo Park, CA)
Facebook was built to help people connect and share, and over the last decade our tools have played a critical part in changing how people around the world communicate with one another. With over a billion people using the service and more than fifty offices around the globe, a career at Facebook offers countless ways to make an impact in a fast growing organization.
Facebook is seeking an experienced sales and marketing leader with demonstrated success managing large business categories on a national and long-term scale. The Industry Manager will manage the Facebook monetization of the Education vertical in the US. The ideal candidate will be a creative thinker with the ability to work cross-functionally to develop scalable solutions for the category. They will build and manage a strategically focused / consultative sales team, selling Facebook’s advertising solutions to large online advertisers. They’ll lead a high-caliber team in a business that is experiencing rapid and dramatic growth. We are looking for a self-starter who has demonstrated success, dealing with ambiguity, successfully manage teams and problem-solving leadership with limited oversight. Ideal candidates will have management experience in a sales environment as well as extensive experience selling cross-network online marketing solutions such as integrated sponsorships and display advertising within the industry.


  • Play a lead role in developing the holistic business of the Education vertical
  • National responsibility for architecting the strategies to build the category in both developed and undeveloped markets
  • Work cross-functionally with In-Market teams, Global Regions, Business Operations, Platform, Measurement/Metrics, and Product Marketing to optimize our vertical efforts
  • Consult with Product Marketing to help shape product development in support of vertical needs
  • Guide the creation of persuasive presentations and stories that demonstrate the value of Facebook to marketers in the vertical
  • Identify the winning strategies and scale the insights throughout the organization
  • Increase the effectiveness of the team by recognizing opportunities for new approaches
  • Develop and implement best practices for client interaction, sales and services for Facebook, including a good understanding of working with advertisers and agencies
  • Build, train and maintain a high performing sales organization with team responsibility

Minimum Qualification

  • 10+ years marketing and sales experience, 7+ years in digital media
  • Digital Media Ad Sales (and Ad Sales Leadership) Industry experience is required
  • Strong management experience and skills with the ability to manage cross-functional teams and people not directly reporting to you
  • Skilled storyteller with experience communicating the benefit of marketing opportunities to brands
  • Exceptional communication and presentation skills with an emphasis on translating insights, product information, and data into client value
  • Ability to perform well in highly dynamic, rapidly changing environment
  • Relationships with top marketing decision makers at traditional companies and agencies
  • Demonstrable success as a leader of change, achieving operational excellence by introducing new performance measures, processes and systems
  • Avid Facebook user and knowledge of social media, reseller channels and vertical markets

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