Analytics Lead, Media Community Development

(Los Angeles, CA)

Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.

The Community Development team contributes directly to Facebook's mission by connecting creators with their audiences, helping them meet their objectives through solutions like Pages, Videos, Live and Ad Break. We succeed when we help our partners grow their content business. The team is searching for an experienced and entrepreneurial analytics lead to understand and quantify opportunities for delivering value to the video creator community on Facebook. This individual will leverage internal and external data sources to improve the team's marketing, process, and product efforts, all with the goal of helping thousands of video creators meet their desired outcomes on Facebook. Ideal candidates love breaking down problems, building solutions, delivering actionable and data-driven insights, and working in a changing environment.

Responsibilities

  • Develop the team's measurement and analytics strategy
  • Build and maintain data pipelines and dashboards for operating the business
  • Work with program managers to measure the impact of outreach channels and service models
  • Segment the creator community for optimizing the team's effectiveness at driving product adoption and maximizing value the creator community receives from Facebook
  • Define, measure, and report on creator support goals to track team growth, progress, and efficiency

Minimum Qualifications

  • BA or BS Degree
  • 7+ years experience in data analytics roles, including experience measuring and optimizing marketing channels
  • Experience building and leading a team
  • Advanced skills using analytics tools such as SQL, Microstrategy, Google Analytics, Omniture, or Excel
  • Understanding of Facebook products, Facebook the company, and social media
  • Ability to build relationships and motivate individuals at all levels of an organization
  • Analytical skills with ability to interpret and summarize a program's performance and develop experiments
  • Communication and presentation skills, and the ability to clarify and summarize issues
  • Ability to define, develop and lead programs in a changing environment
  • Ability to work in a changing environment

Preferred Qualifications

  • Experience working with or in support of diverse communities

Meet Some of Facebook's Employees

Peipei Z.

Manager, Global Client Solutions

Peipei helps Facebook’s top clients devise solution-based and results-driven social media strategies. She creates strategic partnerships to help people and brands connect in a more meaningful way.

Cristina T.

Sr. Manager, WhatsApp Customer Support & Localization

Cristina manages the WhatsApp customer experience, translating the application into multiple languages and troubleshooting communication services worldwide.


Back to top