AI Product Marketing Manager

Facebook is seeking an experienced marketing professional who is knowledgeable and passionate about AI development. The ideal candidate will have experience in developer, B2B, or consumer marketing at a fast-paced company within the AI or cloud industries. We are looking for an individual who can clearly communicate how and why AI can provide meaningful value to developers. He or she must be driven and have a relentless focus on growing and bringing awareness to Facebook's AI tools and services. This person understands different market dynamics, competitive landscape, AI trends, and how to positively impact developer sentiment and drive new behavior through owned and partner channels. The ideal candidate will have a strong understanding of, or experience with developers and startups, understanding the unique opportunities AI presents. He or she must have experience effectively collaborating with cross-functional teams and exhibit excellent skills in brand building, product positioning, partner marketing, and creative marketing. The ideal candidate will be analytical and display strong communication and organizational skills. This is a full-time position based at Facebook headquarters in Menlo Park.

RESPONSIBILITIES

  • Build awareness and user sentiment for our developer-facing AI products and lead privacy sensitive marketing communication
  • Develop and execute world-class partner marketing strategies and programs for Facebook's AI partner products and services
  • Author engaging developer-facing communication such as blog posts, social posts, guides, keynote presentations and more around AI development
  • Demonstrate a strong understanding of the broader AI developer ecosystem, competitive landscape, and needs to develop and execute go-to-market plans - from positioning to market assessment and quantitative analysis
  • Represent the voice of developers and partners with Product Management and Engineering, with a focus on the intersection of developer needs and adoption of Facebook's open source AI products
  • Stay up-to-date with current AI trends, identifying opportunities to present ourselves as a leader and innovator
  • Manage and work with cross-functional teams (including PR, design, product and engineering stakeholders) to deliver world-class marketing communications for AI initiatives
  • Grow adoption and engagement of AI developer tools through building and managing partner marketing initiatives, and collaborating across partner channels and audiences to scale reach
  • Establish measurement framework for tracking, analyzing, reporting, and optimizing co-marketing efforts, for sharing both internally and externally with partner teams
MINIMUM QUALIFICATIONS
  • 8+ years experience in Marketing, Partnerships, or Product Management in Internet and/or technology
  • Knowledge in AI development stack and industry landscape
  • Experience partnering with Product Management, Partnerships, and Engineering organizations
  • Experience communicating to a variety of audiences, including both technical and consumer
  • Analytical, communication, and time management experience
  • Demonstrated experience in communicating concepts
  • Experience in an entrepreneurial, start-up environment
  • BA/BS degree
PREFERRED QUALIFICATIONS
  • MBA or other relevant advanced degree
  • Strong experience and understanding of how to drive marketing initiatives with and through partners
  • Experience working with the developer and open source communities
  • Direct experience working with AI products and services including open source software and cloud computing


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