Content Marketing Manager - UK & IE

THE CHALLENGE
At Eventbrite we serve hundreds of thousands of event organisers who rely on us to help them sell their experiences to tens of millions of active consumers. One important way we do this is by supplying them with the best possible educational and inspirational content available to organisers of all shapes and sizes, completely free. By offering thousands of articles, infographics, templates, research papers and more, we serve as a valuable publisher to the industry, help our customers, and attract news ones to our platform.

THE TEAM
You’ll be part of the UK and Ireland Marketing team, where we’re tasked with acquiring new customers through scalable, impactful and integrated campaigns. You will be joining an award-winning Content Marketing operation, helping to lead its future growth strategy and deliver world-class content to our large and rapidly expanding audience, based in our central London offices and reporting into the Marketing Director.

THE ROLE
Your role is central to our continued success, as you will manage a regular cadence of industry-leading content that positions us as the thought leader in the exciting and dynamic events industry.

YOU WILL

  • Collaboratively setting the content strategy, working with the rest of the UK team to ensure it covers all stages of the funnel and all core markets
  • Considering and optimising for SEO & social media in your planning, so we attract high value traffic from these organic channels
  • Creating high quality, original content yourself
  • Managing freelancers and guest bloggers to scale our content production capacity, while maintaining a high level of quality and our authentic voice
  • Working with industry partners and influencers to create strong relationships that will help inform your content strategy and amplify our reach
  • Taking a leadership position internally to evangelise the power of great content, educating and informing team members on what makes for excellent content
  • This is an office based role in London. May require some travel

SKILL SET

  • 5+ years of experience in content marketing, journalism or SEO based roles
  • A flare for language, and a passion for finding and telling great stories that resonate with a target audience
  • Strong, data-driven approach to planning and strategy, you will be comfortable with a wide range of research tools, Google Analytics and ideally marketing automation systems such as Marketo that will inform your decision-making      
  • You will be a self-starter who is able to take the initiative, a creative thinker, tenacious, a relationship builder and a team player
  • Ability to work at pace and to deadlines, applying order to a shifting landscape      
  • Flexible, positive attitude, where you’re comfortable working in a fast-changing environment

BONUS POINTS

  • Multimedia experience such as podcasting, video editing or design 
  • Use of SEO and other digital tools to find and validate topics of interest
  • Some knowledge of HTML and CSS would be beneficial
  • Experience of working in or around the events industry, in particular with festivals or music venues
  • Active Eventbrite user with a passion for live events
  • 2:1 in English, Journalism or Media Studies from leading university

ABOUT EVENTBRITE
Eventbrite powers ticketing and registration for more than two million live experiences each year, hosting the world’s largest online selection of events. We build technology that allows anyone to create, share, find and attend events of all kinds. Music festivals, marathons, conferences, hackathons, political rallies, fundraisers, gaming competitions— you name it, we power it. Meet some of the team

IS THIS ROLE NOT AN EXACT FIT?


Eventbrite is committed to equality of opportunity for all staff, and applications from all suitably qualified individuals are encouraged, regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships. 

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